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Article

Роль зрителя в экранных искусствах

Обсерватория культуры. 2017. Т. 14. № 3. С. 302-309.

This research is devoted to spectator's role in the system of screen culture: in cinema, television, video art and computer games especially those designed for the virtual reality. Special attention is paid to the variety of unspoken rules and conventions in such spaces as cinema-hall and contemporary art gallery due to the way such differences affect spectator's behaviour and perception as well as the measure of his activeness in the communication process. The field of virtual reality is perceived as emerging and aesthetically dubious.

The novelty of the research is caused by problematisation of spectator's figure in post-classic screen culture. Meanwhile the role of cinemagoer is analysed in numerous issues by culture theorists and psychologists who depicted the communicative mechanics of cinema, the role of video and new media art spectator has not been explored yet. The author argues that moving images on contemporary art scene calls for viewer's activeness, critical perception and co-experiencing while the "hot" media are designed for passive audience.