Летние школы университетов: технологии организации
The role of the summer school at the university is considered. Methods and empirical base: content analysis of the summer school’ resources. The materials of 128 summer schools in Russian and foreign universities (2013-2015) were analyzed. 26 interviews of the schools’ organizers were collected and analyzed. Universities Summer Schools are the forms of life learning, career and recreation. They help in getting new knowledge, skills, competencies on major and other branches of studies, in developing interdisciplinary fields, and let students be involved in research and practical activity. Summer schools activities positively influence on corporate culture make the special atmosphere of interaction between academic staff and students. The activities encourage the formation of regional and international professional network by interest. Personal contacts make special academic environment. The school make positive university image and become a university business card, university brand. They can promote the implementation of the university’ social mission, strengthen public relations.