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Оценка и развитие клиентоориентированности сотрудников HR-подразделения
Кадровик. 2015. № 1. С. 127-133.
Dolzhenko R. A.
In the article, the problem of assessing and managing the client orientation of staff in service units of the organization as an example HR-units relative to internal clients is studied. Given the transformation of the role of economic actors highlighted the relevance of improving client orientation in domestic organizations. The causes that determine the value of increasing the client orientation of HR-department employees are highlighted. The possible tools of assessment and development the client orientation of staff in department of Human Resources are described.
Gulakova O., Rebiazina V. A., Смирнова М. М., Вестник Санкт-Петербургского университета. Серия 8. Менеджмент 2015 № 4 С. 39-73
The purpose of this paper is to broaden current view of customer orientation by exploring the specific forms of customer orientation in the Russian market. The investigation of the particularities of the customer orientation in Russia is in line with the current trends in marketing theory and instrument development and their adaptation to emerging markets. ...
Added: February 12, 2016
Rebiazina V. A., Smirnova Maria, / Высшая школа менеджмента СПбГУ. Series # 7 (E)–2014 "Management". 2014. No. 7.
Product innovation is vital for developing competitiveness of firms from emerging economies. Being recognized as one of emerging economies, Russia however is rather loosing positions in competing on in-novative offerings in comparison to other BRIC economies. Moreover, the research on drivers of success or failure of product innovations in Russian economy is underrepresented in academic ...
Added: December 1, 2014
Gulakova O., Вестник Московского университета. Серия 6: Экономика 2021 № 2 С. 73-117
Customer orientation as one of the mainstream concepts of contemporary marketing has been actively developed since 1990s. The purpose of the article is to develop a conceptual model of customer orientation relationships in a company based on a systematic analysis of existing studies and their adaptation to practical use. As a result of the analysis, ...
Added: May 20, 2021
Tretyakova E., Толстоброва Н. А., Толстобров Д. А., Вестник Самарского государственного экономического университета 2016 № 6 С. 89-95
In the article has been offered the author's approach to the formation of prices on the differentiated product. This approach is based on customer perception of empathic consumer’s assessment of product’s properties. The multidimensional analytical model allows to evaluate and shape the space of consumer expectations, space basic product’s expression of properties, space investigational product’s ...
Added: December 25, 2016
Gulakova O., Panin V., Rebiazina V. A., Вестник Московского университета. Серия 6: Экономика 2016 № 6 С. 87-111
Specific features of the emerging markets challenge the use of approaches designed for developed markets in emerging markets. Customer orientation as one of the key concepts of contemporary marketing requires a rethinking in the context of emerging markets. The purpose of the article is to develop a tool for a complex evaluation of the company’s ...
Added: January 19, 2017
Oyner O. K., Метелева Ю. И., Цыганкова Ю. М. et al., Вестник Московского университета. Серия 6: Экономика 2018 № 2 С. 94-117
This paper focuses on the customer orientation and considers an evolution of this notion, its modern interpretation, and conceptual model of customer-centric business approach. The main goal is to identify and classify the attributes of customer-centric approach. The subject of our study is a customer-centric approach, and the objects are attributes of this approach. As ...
Added: October 9, 2018
Tretyak O., Popov N., Российский журнал менеджмента 2014 Т. 12 № 1 С. 109-138
Статья посвящена изучению экономических факторов низкой клиентоориентированности компаний стран БРИК. Для выдвижения предположений о данных факторах на базе сравнительных исследований Всемирного экономического форума, Всемиргого банка и Глобального консорциума по исследованию предпринимательства проводится сопоставление рыночной среды, условий для ведения бизнеса и управленческих практик, а также предпринимательской активности в странах БРИК. На основе анализа литературы по сравнительному ...
Added: October 14, 2014
Oyner O. K., Метелева Ю. И., Цыганкова Ю. М., Вестник Московского университета. Серия 6: Экономика 2018 № 2
This paper focuses on the customer orientation and considers an evolution of this notion, its modern interpretation, and conceptual model of customer-centric business approach. The main goal is to identify and classify the attributes of customer-centric approach. The subject of our study is a customer-centric approach, and the objects are attributes of this approach. As ...
Added: February 28, 2018
Gulakova O., Rebiazina V. A., Вестник Санкт-Петербургского университета. Серия 8. Менеджмент 2017 Т. 16 № 3 С. 398-423
Customer orientation in the emerging markets and its specifics represent a separate field within the marketing research. The purpose of this paper is to explore the real or declared nature of customer orientation of companies operating in the Russian market as an example of the emerging economy. The paper introduces the customer oriented business process ...
Added: October 24, 2017
Горгишели М. В., Вестник Самарского государственного экономического университета 2019 № 8 (178) С. 30-36
The transformation of the Russian electricity market is characterized by changing role and nature of the common consumer and his transformation into prosumer, which has a completely new system of values, including safety of energy supply, environmental friendliness of activities, and open communication. The trends in the area of industry digitalization that accompany this process ...
Added: September 4, 2019
Oyner O. K., Lipsits I. V., Panteleeva E. et al., М. : ИНФРА-М, 2020
Customer centricity is one of the most discussed marketing concepts nowadays. The monograph focuses on a wide range of issues: from cultural and consumer trends, evolution of the concept of customer orientation to methods of assessment of customer centricity, customer retention technologies, and role of personnel in building a customer-cenric company.
The monograph is intended for ...
Added: October 30, 2019
Fedosova A. V., Volkova I., International Journal of Energy Sector Management 2018 Vol. 12 No. 1 P. 169-188
Abstract:
Purpose
This article aims to identify effects of client orientation on business models of central power generation companies.
Design/methodology/approach
Five major Russian wholesale electricity market players were selected for the analysis conducted applying A. Osterwalder and Y. Pigneur’s ‘Business Model Canvas’. To identify the changes induced by client orientation, the progress of companies’ business models was traced ...
Added: November 30, 2017
Kolesnik N. A., Российский журнал менеджмента 2014 Т. 12 № 2 С. 139-142
The article presents peculiarities of client orientation in different industries in Russia. Some practical advices "how to increase client orientation" are given by experts. ...
Added: December 10, 2014
Panin V., Rebiazina V. A., Маркетинг и маркетинговые исследования 2016 Т. 03 № 123 С. 168-182
Целью данной статьи является анализ влияния клиентоориентированности на удовлетворенность клиентов. Представлен авторский подход к оценке потребительской удовлетворенности для количественной выборки организаций с помощью системы онлайн-мониторинга СМИ, социальных сетей и форумов. Основным используемым методом исследования был выбран подтверждающий факторный анализ данных (CFA), который позволил построить и протестировать модель влияния клиенториентированности на потребительскую удовлетворенность. ...
Added: June 9, 2016
Сhkalova O. V., Экономический анализ: теория и практика 2013 № 13(316) С. 13-17
Ограничение выбора земельных участков для торговых центров в городской черте требует поиска участков за городом, что связано с необходимостью проведения соответствующих исследований. В статье представлена методика и разработаны рекомендации выбора месторасположения загородных торговых центров. ...
Added: October 29, 2013
Oxford Abstracts, 2021
Recovering from Covid: Responsible Management and Reshaping the Economy
In 2021, the 35th Conference and 2nd BAM Conference in the Cloud, will critically engage with the socio-economic recovery from the global Covid-19 pandemic.
Consumers, producers, frontline workers, managers, businesses, public and third sector organisations all have their own roles and responsibilities in transforming our marketised society for the post-pandemic world.
We will critically explore the challenges we all face, aiming to ...
Added: June 12, 2021
Kruglov M., Менеджмент качества 2016 Т. 1
Рассмотрены итоги Х российского ЛИН-форума «Сделаем Россию эффективной!» и другие ключевые события в стране за 2015 г. в сфере менеджмента качества. ...
Added: July 21, 2021
Safonov G., Галенович А., Федоров Ю. Н., Энергия: экономика, техника, экология 2012 № 5 С. 37-39
The article discusses the potential role of Russia in global carbon markets, prospects and opportunities for national businesses in greenhouse gas emission reduction ...
Added: July 20, 2016
Абдрасулова С. Б., Butryumova N. N., Nazarov M. G. et al., Н. Новгород : Мининский университет, 2020
Монография является результатом исследований, проведенных авторами, с целью изучения влияния обучения предпринимательству на развитие предпринимательских экосистем. На основе подробного теоретического анализа существующих подходов к формированию предпринимательских экосистем, анализа отечественной и зарубежной практики реализации предпринимательского обучения, анализа данных о предпринимательском образовании и предпринимательских экосистем, показаны эффекты предпринимательского обучения на развитие предпринимательских экосистем. Монография адресована преподавателям высшей ...
Added: January 21, 2021
Churakova I., Корехова Е. В., Гумановский М. Г. et al., Менеджмент сегодня 2021 Т. 2 № 114 С. 90-102
The article is devoted to the problems of modern diagnostics of the financial health and success of the company using quantitative and qualitative information about the activities and features of the business model. Most of the existing diagnostic methods are designed for large, steadily developing companies that do not take into account the organizational features of ...
Added: June 9, 2021
Prokofyeva T. A., Резер С. М., Sergeyev V., Логистика сегодня 2007 № 5 С. 300-310
Проведение в г. Сочи зимних Олимпийских игр 2014 г. требует осуществления глобальных реформ в сфере организации движения транспорта и перевозки грузов и пассажиров в ЮФО. В качестве одного из решений данной проблемы в статье предлагается проект по созданию мультимодального логистического центра в Сочинском транспортном узле.
Содержание статьи.
• Сочинский транспортный узел
• Графическая модель организационно-функциональной структуры ЛТС г. ...
Added: January 21, 2014
Tishchenko O., Волков О. С., Камышева С. А., Научные исследования и разработки. Российский журнал управления проектами 2017 Т. 6 № 1 С. 37-52
The article is devoted to a problem of resistance to organizational changes. An objective of this research is to detect interdependence between personal characteristics of organizational change projects participants, psychological readiness of staff of the divisions involved in the project of organizational transformations, ways of conflict permission and efficiency of the realized projects. The results ...
Added: October 20, 2017
Lipatnikov V. S., Гребенькова Е. С., Проблемы теории и практики управления 2014 № 12 С. 89-96
In this article is conducted research of the mechanism of selection of venture innovative projects. We studied the factors, which influence a choice of business angels. The purpose of work was to receive an advanced system of estimation of projects. On the basis of the survey it is possible to say that the financing of ...
Added: December 8, 2014
Parshakov P., Shakina E., Barajas A., Economic Research-Ekonomska Istraživanja 2022 Vol. 35 No. 1 P. 122-142
This article contributes to the development of contestable market theory by investigating how competitiveness in the eSports industry influences the size of this industry, as measured by the volume of monetary prizes. We use data on each gamer's prize earnings for each tournament from 1999 to 2015 to estimate panel vector autoregression (VAR) model with ...
Added: April 22, 2021