Униформа художника: место худи в гардеробной системе креативного класса

Артикульт. 2025. № 57. С. 90–102.

Кузнецова Е. А.

The article examines the place of the hoodie in the wardrobe system of people engaged in creative work. Along with a white T-shirt or a pair of blue jeans, hoodie might be found in the wardrobes of people with different backgrounds. Nevertheless, when entering the creative field, it acquires special connotations, the connotations that influence the motive for choosing a hoodie, clothes that complete hoodie look and acceptable circumstances for wearing it. In this article we investigate that relying on the social history of the item and the wardrobe method suitable for studying clothing practices. We analyze which factors motivates the creative class to choose a hoodie as workwear used in the process of creating. The materials for our study will be biographies of 20th-century artists, memories and testimonies about their lives related to the construction of the self image through clothing practices, as well as in-depth interviews with contemporary artists about their workwear. Comparison of the vestimentary culture of artists of the past with its current state will allow us to trace the continuity of some practices and explain why the hoodie has become part of the wardrobe of the young generation of artists.

Keywords: creative class, Богема, Bohemia, униформа, wardrobe methods, гардеробный метод, креативный класс, hoodie, vestimentary research, uniform, худи, вестиментарные исследования