Book
Homo Loquens: Актуальные вопросы лингвистики и методики преподавания иностранных языков (2013)
The author deals with a important genre in the theology Literature in Germany "Andacht" ("contemplation")
This article analyzes the main female character in a work of Ildiko von Kürthy "Mondscheintarif". The author defines the behavior of the heroine, who ruins the stereotypes of "correct" gender identity - the female archetype as homemaker , faithful wife , virtuous mother, and highlights the features of the real , the average woman - imperfect , but therefore even more attractive. The article commented the important sign of the new type of identity of the modern woman - the openness of female consciousness, ie prevalence of the demonstrated characteristics over her intrinsic characteristics. Author gives arguments for the need of deconstruction of the existing and reconstruction of new, alternative ideas about gender
In present article is analyzed the role of value stereotype, commercial advertising text’s structural, lexical-grammatical, stylistic and graphic peculiarities in advertising text estimating modality formation allowing advertising to fulfill its basic pragmatic tasks. The author demonstrates how advertising object’s and target public’s specificity determines stereotype’s choice.
The article studies the dichotomy "Self - Other" in semantics of lexical definition representations of Russian and English concept 'puteshestvie/travel". The analysis reveals that while the two concepts are similar in terms of 'destination' and 'number of travellers', they are different regarding 'direction of travel' and 'travel agency involvement'.
Recently there has appeared an increased necessity in publishing research results in the English language to share knowledge and experience. International scientific journals put certain requirements to the quality of the language; therefore, there arise problems concerning the standards of English as a means of scientific publication. It is known that academic style is characterized by formality, logical, coherent and cohesive presentation of arguments, abstraction, nominality, accuracy and the objective attitude of the author to facts stated. These characteristics can be achieved through various techniques of the English language, in particular, through lexical, morphological and syntactic features, which are discussed in the article. Awareness of the English lexical-grammatical system and stylistic peculiarities is considered as a necessary condition for successful inclusion in the scientific world community.
The article is devoted to the study of the development and functional state of the modern English system of phrasal verbs.
The article examines various teaching methods aiming at increasing motivation for English language learning, both professional and academic. Complex development of skills necessary to undersdand lectures and different forms of public speaking, critical evaluation of and analytical approach to their content contribute to forming key competences of a university graduate.
The form whose main function is to express indirect commands, called the third person Imperative, Jussive or Exhortative, when compared to the prototypical (second person) Imperative, shows semantic and formal similarities and distinctions at the same time. The study describes formal and functional patterns of Jussive and places this category within the typology of the related categories, such as Imperative and Optative, based on data from six East Caucasian languages (Archi, Agul, Akhvakh, Chechen, Icari and Kumyk). Five formal patterns of Jussive are attested in these languages, including a specialized form, constructions derived from want, from tell him to do and from make him do and the Optative. Jussive forms may express such meanings as third person command, indirect causation, permission, indifference towards the accomplishment of an action and an assumption. While the Jussive is crucially different from the second person Imperative in that it introduces a third participant, this article shows that it is the addressee, not a third person, who is the central participant of a Jussive situation from both formal and functional points of view.
Institutions affect investment decisions, including investments in human capital. Hence institutions are relevant for the allocation of talent. Good market-supporting institutions attract talent to productive value-creating activities, whereas poor ones raise the appeal of rent-seeking. We propose a theoretical model that predicts that more talented individuals are particularly sensitive in their career choices to the quality of institutions, and test these predictions on a sample of around 95 countries of the world. We find a strong positive association between the quality of institutions and graduation of college and university students in science, and an even stronger negative correlation with graduation in law. Our findings are robust to various specifications of empirical models, including smaller samples of former colonies and transition countries. The quality of human capital makes the distinction between educational choices under strong and weak institutions particularly sharp. We show that the allocation of talent is an important link between institutions and growth.