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October 14, 2026
At HSE University–St Petersburg, Experts Discuss How AI Changes Tourist Routes and Cultural Heritage
Neural networks are no longer simple travel assistants; now they decide what to include on the route and what to skip. Artificial intelligence changes how people perceive a place and shapes the image of tourist centres. At the II International Scientific and Practical Conference ’Information Technologies in the Preservation and Promotion of Cultural Heritage,’ researchers discussed who controls algorithmic solutions and in what ways, and whether authentic traditions get lost in them.
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Worldwide, road injuries are the leading cause of death among males aged 10–39. An international team of researchers reached this conclusion as part of the Global Burden of Disease Study 2023, analysing data from 204 countries between 1990 and 2023. Their findings have been published in The Lancet Public Health, with HSE University Professor Vasily Vlassov listed among the collaborators.
October 8, 2026
HSE Experts Take Part in 23rd Annual Meeting of Valdai Discussion Club
The 23rd Annual Meeting of the Valdai Discussion Club was held from September 28 to October 1, 2026 under the theme ‘Responsibility for the Future: Limits of the Possible, or Limitless Possibilities?’ The forum brought together 120 experts from 40 countries, including representatives of China, the United States, India, Brazil, the United Kingdom, Germany, Egypt, Iran, and Japan.

 

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Transcultural Approach To Teaching English As An International Language: Goal Setting

Ch. 126. P. 1195–1202.
Budnikova A., Yazykova N., Goncharova V.

The article introduces “transcultural communicative competence” as a fundamental methodological category in the framework of transcultural approach to English language education. Based on critical literature review, the paper identifies the key geopolitical and linguistic prerequisites for the emergence of transcultural approach, mainly cultural and linguistic glocalization, the World Englishes Paradigm conceptualization, increasing academic interest in the notions ‘translingualism’ and ‘transculturalism’. In spite of the growing academic interest to the issue, there is still lack of substantiation of transcultural approach around the globe and in Russia. To contribute, the authors elaborate on transcultural approach distinctive characteristics that, as opposed to intercultural approach, which focuses on cultural integration leading to gradual convergence and world’s universalization, promote cultural divergence and students’ ability to transit across several linguacultures without losing their own unique cultural identity. As a result of the study, the article presents the authors’ definition of transcultural communicative competence as a core component of transcultural approach to English language teaching and its structure comprising cognitive (knowledge), operational (skills), and axiological components (attitudes and values). On the basis of the findings presented in the paper, further research will be directed at modelling other components of the system including content, principles, strategies and techniques as well as a course book to realize transcultural approach to teaching English as an International Language (EIL).

Language: English
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Keywords: translingualismtransculturalismtranscultural competencetranscultural approach

In book

European Proceedings of Social and Behavioural Sciences
Vol. 95: Dialogue of Cultures - Culture of Dialogue: from Conflicting to Understanding, 23-25 April, 2020. , European Publisher, 2020.
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