Три поколения российских работников: особенности включения в трудовую деятельность
The article is devoted to the study of Russian specific of the theory of generations in the context of social and labor relations. The author considers the features of inclusion in working activities of representatives of the three generations: Baby Boomers, Generation X and Y оn materials of the empirical study.
The article considers the possibility of applying the theory of generations in the process of formation the HR-strategy. The prerequisites of differentiation the approaches to the management of personnel from point of view theory of different generations are studied. The necessity of taking into account the age of the staff depends on the values of groups of workers is highlighted. Review has been given to scientific publications devoted to the study of differences in the values of generations. Results of PwC survey the members of «Generation Y» are studied. Attitudes towards working with the representatives of «Generation Y» that must be considered when determining the strategic directions of work with personnel are selected. Current age plan and sex characteristics of the personnel of JSC «Sberbank of Russia» are given. Actual directions of improvement the personnel management system of the Bank is highlighted. The directions of transformation the personnel management system in the organization, taking into account the increase in the share of workers «Generations X and Y» are described.
The empirical study carried out by the author, the article discusses the features of the working life of three generations of Russian workers, most actively in the labour market.
This article is talking about state management and cultural policy, their nature and content in term of the new tendency - development of postindustrial society. It mentioned here, that at the moment cultural policy is the base of regional political activity and that regions can get strong competitive advantage if they are able to implement cultural policy successfully. All these trends can produce elements of new economic development.