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News
May 14, 2026
Resource Race and Green Transition: Three Unexpected Conclusions from Foresight Centres Research on Climate and Poverty
Beneath the surface of green energy—which most people associate with solar panels, electric vehicles, and reduced CO2 emissions—lies a complex web of geopolitical interests, international inequality, and resource constraints. Researchers from the Laboratory for Science and Technology Studies (LST) at the HSE ISSEK Foresight Centre have published a series of articles in leading international journals on hidden and overt conflicts surrounding critically important metals and minerals, as well as related processes in the energy sector.
May 13, 2026
Immersion in Second Language Environment Influences Bilinguals Perception of Emotions
Researchers at the Cognitive Health and Intelligence Centre at the HSE Institute for Cognitive Neuroscience have discovered how bilingual individuals process emotional words in their native (first) and non-native (second) languages. It was found that the link between word meaning and bodily sensations is weaker in a second language than in a first language. However, the more a person is immersed in a language environment, the smaller this difference becomes. The article has been published in Language, Cognition and Neuroscience.
May 12, 2026
‘Any Real-Economy Company Can Use Our Products
The HSE Centre for Financial Research and Data Analytics combines fundamental and applied work, including in areas unique to Russia such as the connection between sentiment in the media and social networks and financial markets. The HSE News Service spoke with the centre’s director, Professor Tamara Teplova, about its work.

 

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Sustainable marketing activities, event image, perceived value and tourists’ behavioral intentions in the sports tourism

Journal of Economics, Finance and Administrative Science. 2023. Vol. 28. No. 55. P. 60–78.
Wang J., Butkovskaya V.

Purpose:This study constructs the influence mechanism model of sustainable marketing activities (SMAs), event image, commemorative product perceived value and tourists’ behavioral intentions (TBIs) in the sports tourism context of the Beijing Winter Olympic Games. Additionally, the article discusses the role of event image and product perceived value in enhancing the SMAs’ effect on TBIs.
Design/methodology/approach: The research analyzed 315 valid questionnaires from tourists in the Chinese market by structural equation modeling.
Findings: The results indicate that SMAs positively impact sports tourism event image, tourists’ perceived commemorative product value and TBIs. Meanwhile, event image and product perceived value mediate the SMAs and TBIs relationship.
Research limitations/implications: Considering SMAs as essential for sustainable development, this paper contributes to the strategic management discipline. Additionally, the research expands the analysis of event image and product perceived value in the brand theory and customer behavior research.
Practical implications: The article outlines the principal value of SMAs implementation in enhancing behavioral intentions. It also reveals that a favorable event image and good perceived value can enhance SMAs’ effectiveness toward positively influencing TBIs, especially purchase intentions. It provides a new vision for nonprofit organizations to prioritize SMAs’ implementation in marketing strategies.
Originality/value: It is pioneering work with a complex research framework for SMAs implementation in the sports tourism context.

Research target: Economics and Management Social Sciences Media and Communications
Language: English
DOI
Text on another site
Keywords: Sports tourismPerceived valueBehavioural intentionsevent imageSustainable marketing activities
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Added: September 12, 2022
Economic valuation of a medium-sized sporting event: Impact of the Spanish swimming championship
Salgado-Barandela J., Sanchez-Fernandez P., Pérez-Alvarez M. et al., Journal of Physical Education and Sport 2018 Vol. 8 No. Supplement isuue 3 P. 1349–1355
Sports events are currently associated to economic profits and tourism attraction. It is increasingly common for cities to consider local development strategies where sporting events take the center stage. This study analyzes the economic impact of the XVIII Spanish Spring Open Absolute Swimming Championship 2017. It addresses three aspects of economic impact. First, it applies ...
Added: September 4, 2019
Determinants of the spending of sporting tourists: The case of attendees at professional basketball
Salgado-Barandelaa J., Sánchez-Fernández P., Barajas A., European Research on Management and Business Economics 2018 Vol. 24 No. 3 P. 168–176
This article analyses the determinants of attendees’ tourism spending at professional basketball matches during the 2012/2013 season. For this purpose, it applies a linear quantile regression and considers the effect of specific sports event variables which have rarely been assessed in this type of study. Empirical results confirm that the determinants of expenditure have a ...
Added: July 13, 2018
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