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Improving knowledge transfer through enterprise social media: the mediating role of transactive memory
Purpose – Enterprise socialmedia can be the organizational transactive memory in which the knowledge dialogue provides users with the metaknowledge to support knowledge transfer. The purpose of this study is to examine a mediation model to show how perceived critical mass, openness and affiliation climate affect organizational knowledge transfer through the mediation of improving the metaknowledge of who knows what and whom. Design/methodology/approach – To test the mediation model and corresponding hypotheses, this study employs structural equation modeling analysis using 264 valid questionnaires. Findings – The study found the two mediators fully explained the effects of the three preconditions on knowledge transfer. Originality/value – These results help us to better understand the benefits of enterprise social media and the functions of transactive memory in organizations.