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Участие людей старшего возраста в социальном предпринимательстве на примере социального акселератора (Санкт-Петербург)
This paper focuses on the participation of the aged and retired people in social
entrepreneurship (SE) activities, namely on programmes to accelerate social
start-ups in St. Petersburg. Nowadays, retired people in Russia become more
active in implementing social projects and are consequently in initiation of
social enterprises. This allows them not only solve the problems they face
but also to ensure financial sustainability for their social projects and get
additional income for themselves as well. It is obvious that most retired people
still have the energy and desire to be involved in the professional or public
activities and have very low pension incomes. However, Russian legislation
does not provide a clear accounting of the tax benefits elderly people can
obtain while doing entrepreneurship activities. Taking this into account, that
when elderly people start SE, they face certain obstacles and challenges that,
unless they overcome, could prevent them from success in SE. These include
adapting their mentality for entrepreneurship and the necessity of learning
business, marketing, and sales issues quickly. Elderly people have potential
to actively participate in SE and become actors of a new phenomenon for
Russia. For this to happen, however, legislative protection, tax benefits and
infrastructure are needed to support their SE activities.