?
Речевая самоидентификация по данным ассоциативного эксперимента
Associative organization is one of the models of knowledge storage in the memory of a person. In the course of our free associative experiment, a group of respondents was asked to respond to the given stimulus word. The received reactions to the word-stimulus clarify the relevance of different meanings of a multi-valued word for the lexicographer, the typical spheres of its use, frequency connections, allow us to reconstruct the semantic structure of the word. Words of reaction also contain paralinguistic information about gestures, facial expressions, intonation associated with the word; cultural information, precedent phenomena, actual cultural metaphors. Therefore, an associative article fixing reactions has not only a structural lexicographic, but also an ontological status. Its data can be used in medicine, cultural studies (for example, when reconstructing the historical-cultural type of personality). The aim of our research is to characterize the format of knowledge, which represents the structure of the linguistic cultural thesaurus. On the basis of an association experiment it is pos-sible to make a model of the verbal memory and linguistic consciousness of a group of testees. The article deals with reactions to the stimu-lus that presupposes the operation of self-identification. The means of constructing the meaning and referential areas of a language sign are revealed in the article.