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News
October 19, 2026
'Cultural Studies Seeks to Understand What Lies Beneath the Surface of Everyday Things'
Maxim Zhiganov has been exploring different aspects of sound for many years—first in relation to his native Perm and then on a broader, global scale. In this interview for the HSE Young Scientists project, he talks about sound maps, the special issue of the journal Logos, and why it is important to make the familiar less clear and obvious.
October 14, 2026
At HSE University–St Petersburg, Experts Discuss How AI Changes Tourist Routes and Cultural Heritage
Neural networks are no longer simple travel assistants; now they decide what to include on the route and what to skip. Artificial intelligence changes how people perceive a place and shapes the image of tourist centres. At the II International Scientific and Practical Conference ’Information Technologies in the Preservation and Promotion of Cultural Heritage,’ researchers discussed who controls algorithmic solutions and in what ways, and whether authentic traditions get lost in them.
October 12, 2026
Road Injuries Leading Cause of Death Among Men Aged 10 to 39
Worldwide, road injuries are the leading cause of death among males aged 10–39. An international team of researchers reached this conclusion as part of the Global Burden of Disease Study 2023, analysing data from 204 countries between 1990 and 2023. Their findings have been published in The Lancet Public Health, with HSE University Professor Vasily Vlassov listed among the collaborators.

 

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Готические образы и символы в дизайне современного костюма

M. : _, 2017.
Makarov S., Макарова Т. Л., Полозок М. А.

The results of the new original research of using Gothic motives in the modern costume design are presented in the monograph. For the first time in the world relevant and promising for the modern costume Gothic images and symbols have been revealed; a classification of harmonious and disharmonious Gothic symbols in the modern costume design has been developed; principles of creating harmonious Gothic image in the modern costume design have been created as well as practical recommendations for designers.  The research results have been added to Makarova T. L.'s and Makarov S. L.'s computer database (which contains symbols and images of the modern costume design) for using in educational process. The results obtained will be useful for costume designers: for clothes fashion collections creating and effective sales; for graphic designers in the advertising design: for creating advertising and social posters, advertising matters, corporate identity, photo shoots which have positive influence on consumer.

The monograph will be useful for specialists in the fields of design and advertising, for students (bachelors and holders of a master's degree: Masters of Arts) and also for specialists of different fields of science, for firms representatives who are interested in design and advertising, new images and symbols, relevant tendencies and practice of using perspective and promising decisions of Gothic style in design and advertising campaigns.

Research target: Art History Computer Science History and Archeology
Priority areas: humanitarian
Language: Russian
Sample Chapter
Full text
Keywords: дизайнсимволобразготикакостюм
Готические образы и символы в дизайне современного костюма
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