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Механизмы рекламного влияния в условиях низкой вовлеченности потребителя
Вестник Университета (Государственный университет управления). 2015. № 5. С. 316–322.
Olhovnikov A. V.
Language:
Russian
Veselitskaya N., Malekova D. K., European Journal of Futures Research 2026 Vol. 14 P. 1–13
Foresight methods are often treated as transferable tools whose selection depends mainly on the object of analysis, the time horizon or the available data. This article argues that such a view is incomplete because foresight methods are embedded in governance settings and perform different institutional functions across them. The article does not claim that the ...
Added: July 22, 2026
Грудников Н. С., Пастухова Е. Г., Психология и право 2026 Т. 16 № 2 С. 198–214
Context and relevance. Mediation is a widespread form of conflict resolution with its own unique principles. Restorative justice, as a new paradigm in criminal justice, utilizes mediation as a form of implementation while adapting it to its own core concepts. Objective. The study aims to identify the differences between the value foundations of classical and ...
Added: July 22, 2026
Shekova E., Коваленко Б. Б., Екатерининская А. А. et al., СПб.: Академия Русского Балета имени А. Я. Вагановой, 2026.
Сборник статей посвящен актуальным проблемам управления творческими коллективами, финансированию государственных балетных театров, особенностям современных проектов и бизнес-планированию в сфере хореографического искусства. ...
Added: July 21, 2026
Tyurkin M., Azamat A., Springer Nature Switzerland, Cham , 2025.
This chapter explores the role of tokenization in blockchain technologies. Tokenization is a key enabler of the smart circular economy and organizational sustainability. Tokenization involves converting assets or value into digital tokens on a blockchain. This process offers new opportunities to enhance resource efficiency, transparency, and accountability within circular economy initiatives. By leveraging blockchain’s immutable ...
Added: July 20, 2026
Lola I. S., Asoskov D., Зинина Т. С., ИСИЭЗ НИУ ВШЭ, 2026.
Центр конъюнктурных исследований Института статистических исследований и экономики знаний НИУ ВШЭ представляет результаты ежегодного специализированного конъюнктурного мониторинга деловой активности ИТ-отрасли, проведенного в 2025 году. Выборка – около 700 организаций ИТ-отрасли (виды экономической деятельности 62, 63 согласно ОКВЭД2) из 30 субъектов Российской Федерации.
Программа обследования запущена с 2010 г. и основана на международном опыте измерения деловых тенденций ...
Added: July 20, 2026
Шаркова А. В., Новоселова И. Ю., Харитонова Н. А. et al., Издательско-торговая корпорация Дашков и К, 2025.
This monograph presents the author's research findings on improving the effectiveness of entrepreneurial activity. The relevance of the monograph's topic stems from the practical demand for applied research in the field of entrepreneurship development among Russian enterprises operating in the face of new challenges.
The monograph is intended for a wide range of readers, including representatives ...
Added: July 20, 2026
Abankina I., Зиньковский К. В., Креативные индустрии 2025 Т. 1 № 1 С. 53–66
The article presents an analysis of the demand for higher education in various fields of study in the context of public policy, the study is based on data from the HSE research “Monitoring of reception quality” for 2018–2024. The article proves that higher education in the creative industries sector directly depends on the income level ...
Added: July 20, 2026
Abankina I., Зиньковский К. В., Журнал Новой экономической ассоциации 2025 Т. 3 № 68 С. 299–308
The article presents an analysis of the demand and supply in higher education in various fi elds in the context of public policy. By studying the demand from families for various higher education programs, three areas of public policy are identifi ed that directly affect the supply and demand in higher education. The fi rst ...
Added: July 20, 2026
Gajiyev A., Социология: методология, методы, математическое моделирование 2026 Т. 35 № 2 С. 131–163
This article presents an overview of experimental studies comparing ordinary moral judgments about wars with normative models (international humanitarian law and just war theory). Based on an analysis of works in this area, a typology of research designs is proposed based on four key parameters: the object of assessment, the degree of scenario realism, the ...
Added: July 20, 2026
Degterev D. A., Морозенская Е. В., Азия и Африка сегодня 2026 № 7 С. 73–77
Abstract
The International Scientific Conference “Strategies for Industrial Development of African Countries,” attended by representatives of the domestic and international (primarily African) academic community, as well as representatives of Russian government agencies and business circles, was held at the Institute for African Studies of the Russian Academy of Sciences by the Center for Transition Economy Studies ...
Added: July 18, 2026
Katchanov Y. L., Социологический журнал 2026 Т. 32 № 2 С. 59–77
The concept of the “scientific elite” as a heuristic principle and a framework for sociological analysis carries the implicit assumption of the inherent superiority of a small number of 'outstanding scientists.' This paper introduces the space of science as a multidimensional distribution of agents of knowledge production across relative positions. The space of science is ...
Added: July 18, 2026
Михайлов И. А., М.: ФГБУ "Издательство "Наука", 2023.
Предложены основные направления совершенствования планирования, организации и оплаты медицинской помощи, лекарственного обеспечения, информатизации и оценки технологий здравоохранения. Рекомендованы такие мероприятия, как конкретизация программы государственных гарантий бесплатного оказания гражданам медицинской помощи, создание системы общедоступного лекарственного обеспечения, использование клинико-статистических групп для оплаты медицинской помощи при ряде хронических неинфекционных заболеваний в амбулаторных условиях, формирование механизма привлечения соплатежей при ...
Added: July 16, 2026
Emelyanova O., Восток. Афро-азиатские общества: история и современность 2024 No. 1 P. 153–164
Food security in Japan has been under observation of analytics in both Japan and abroad as it is one of the key national security issues. Leading academic researchers of this issue in Japan include Suzuki N., Takeya T.,Yamamoto R. and Oguchi H. However, the main focus of their analysis is the social aspect. The English ...
Added: July 16, 2026
Aleshin D., Бирюков Е. С., Булатов А. С. et al., Аспект Пресс, 2025.
Учебное пособие подготовлено коллективом российских экономистов-международников, преимущественно из МГИМО. Оно посвящено анализу особенностей незападных экономических систем, а также участия данных стран в международных экономических отношениях.
Структурно учебное пособие состоит из трех разделов и 23 глав. Первый раздел посвящен различным аспектам методологии анализа незападных экономических систем. Приводятся как современные западные концепции классификации экономических систем, так и критические, а также незападные подходы к развитию (в том числе периферийная ...
Added: July 15, 2026
Degterev D. A., Степанова В. С., Международное право и международные организации 2025 № 3 С. 93–109
The issues of monetary cooperation between France and the member states of the West African Monetary Union (WAMU) have received wide coverage in academic literature. However, the phenomenon of the CFA franc as the "last colonial currency" of Africa is considered mainly in a journalistic vein, in a political and historical context, less often – ...
Added: July 15, 2026
Букина А. А., Eritsyan K., Antonova N. et al., Frontiers in Psychology 2026
Background:
Numerous studies have shown that indigenous populations experience poorer health outcomes compared to people with other backgrounds. However, the interpretation of these disparities remains challenging due to differences in living conditions and social environments, as well as by potential measurement-related biases. Little is known about whether the underlying mechanisms of mental health outcomes differ between ...
Added: July 15, 2026
Degterev D. A., Кирикова Т. Н., Россия и мир: научный диалог 2025 № 4 С. 37–57
This study focuses on the African policy of the Trump administration during his second term. The authors analyze why the formal framework for strategic planning in Africa proved too restrictive for the new US administration. Particular attention is paid to the consistent decline in international aid as a part of US African strategy. During Trump’s ...
Added: July 15, 2026
Pozanenko A., Социологические исследования 2026 № 6 С. 64–71
Due to persistent territorial socio-economic imbalances, some residents of Russian villages and small towns leave for a long time to work without changing their place of permanent residence. Such internal temporary labor migration is referred to by some researchers as otkhodnichestvo, and migrants as otkhodniks, by analogy with the pre–revolutionary and early Soviet migration of ...
Added: July 15, 2026
Cham: Springer, 2026.
In this ambitious two-volume open access collection of essays, a diverse group of scholars worldwide reflects on the past, present and future of the (comparative) regionalism research program. Volume I provides building blocks for regionalism studies in the coming years by indicating what a pluralistic theoretical and methodological toolbox to study regions could look like, ...
Added: July 15, 2026
Karpova N. S., Союзное государство 2026 № 6(232) С. 87–89
The article examines the peculiarities of the formation of Belarusian enterprises, the factors of their competitiveness, high export potential, and the culture of marketing work. The author raises the question of ways to strengthen integration processes within the Union State by understanding the competitive advantages of its participants, creating conditions for the growth of mutual ...
Added: July 14, 2026
Gurkov I. B., Kossov V. V., Filinov N. et al., / NRU Higher School of Economics. Series MAN "Management". 2026. No. N/A.
This research note is devoted to assessing the socioeconomic impact of sanctions of sanctioned countries and uses the data on Russia in 2022-2024. We use for the analysis four fundamental socioeconomic parameters-the expected length of life of males at birth, the misery index (Okun's index), the level of Gross Domestic Product at purchasing parity prices, ...
Added: June 11, 2026
Kravtsova M., Musaev A. U., Welzel C., / Series "SSRN Working Paper Series". 2026.
Elaborating on Welzel et al.'s "Cool Water Theory," our study zooms into the more limited (albeit still varied) framework conditions of Russia's huge territory. Within Russia's confines, we examine how the combination of moderately cool seasons with steady rain (i.e., Cool Water) affects sub-national areas' contemporary societal progress in two modernization indicators: material prosperity in ...
Added: June 3, 2026
Vorchik A., / SSRN. Серия Social Science Research Network "Social Science Research Network". 2026.
This work is devoted to a theoretical explanation of the Easterlin paradox, according to which long-term economic growth does not make average level of people's happiness increasing. By happiness, we mean the intensity of emotions people experience while comparing their new income with its expected value, or the target income with its original value. In the first case, ...
Added: May 31, 2026
Sizov A., Rodionova M., Sedashov E. et al., / NRU Higher School of Economics. Series PS "Political Science". 2026. No. 1.
Rapid development of surveillance technologies is one of the most socially important consequences of the digital age. This paper investigates the factors determining consent to surveillance of various types of personal data and contributes to rapidly growing research on citizens perceptions of surveillance practices. Relying on a comprehensive survey experiment, we study the effects of ...
Added: May 15, 2026