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Логистическая поддержка развития операторов розничной интернет-торговли (часть 2)
Логистика сегодня. 2013. Т. 60. № 6. С. 348-355.
Vinogradov A., Kolchugin D.
The article is devoted to the analysis of the Russian e-tailing logisics typical problems along with the ways of their resolution. The authors review different types of e-tailers, specifics of their operations in course of customer order fulfillment process as well as issues related to this activity. The paper contains major requirements for the logistics infrastructure that is used by e-commerce companies. Special emphasis in the article is put on the issue of logistics outsourcing for the organizations developing distance trade with the use of electronic channel of sales.
Vinogradov A., Kolchugin D., Логистика сегодня 2013 Т. 59 № 5 С. 286-298
Статья посвящена анализу типичных проблем логистической деятельности интернет-магазинов на российском рынке, а также поиску путей их решения. Авторы рассматривают типы операторов розничной интернет-торговли, особенности оуществляемых ими операций при выполнении заказов клиентов, возникающие при этом сложности, а также формулируют осоновные требования к логистической инфраструкутре, используемой интернет-ритейлом. Особое внимание в статье уделено вопросу аутсорсинга логистической деятельности при ...
Added: December 22, 2014
Vinogradov A., Кольчугин Д. М., Логистика сегодня 2013 Т. 59 № 5 С. 286-298
The article is devoted to the analysis of the Russian e-tailing logisics typical problems along with the ways of their resolution. The authors review different types of e-tailers, specifics of their operations in course of customer order fulfillment process as well as issues related to this activity. The paper contains major requirements for the logistics ...
Added: November 17, 2013
Kolchugin D., Логистика и управление цепями поставок 2018 № 1(84) С. 66-78
The internet retail development entails a changes in supply chain structure, as well as the need for a complex logistics service to online retailers. The logistics providers can cope with these challenges and changes. The author justifies the expediency of this cooperation. The justification is based on several theses: the availability of a logistics provider ...
Added: January 20, 2019
Kolchugin D., Vinogradov A., Логистика и управление цепями поставок 2015 № 5 С. 16-29
The article discusses specifics of storage and material handling processes of e-tailers’ goods at the 3PL’s warehouse considering in the first place fashion retail. The authors outline major steps of the processes in question as well as requirements for their fulfillment. Possible methods of order picking and packing operations, that constitute the most complicated part ...
Added: October 25, 2015
Марина Полякова, Директор информационной службы 2013 № 9 С. 16-20
The role of IT in the development of E-commerce was analized ...
Added: November 17, 2013
Panteleeva E., Михайлова Н. И., Маркетинг и маркетинговые исследования 2016 № 6 С. 458-469
Nowadays in Russia as throuthout the world, there has been a significant increase in the number of online stores. It determines the growth of competition in this sphere while customer experience is becoming a new differentiation tool for the online retailers. This paper examines insights of the clients of the largest Russian online retailers. The ...
Added: July 13, 2017
Sharina A., Интернет-маркетинг 2016 № 3 С. 166-172
Данная статья посвящена такому вопросу, как влияние воспринимаемого риска на поведение потребителей при совершении ими покупок, в частности с использованием электронной коммерции. Автор описывает наиболее распространенные типы риска и приводит результаты исследования, посвященного изучению их восприятия российскими потребителями, делающими покупки онлайн в разных товарных категориях. В заключение автор предлагает ряд рекомендаций для интернет-магазинов по снижению ...
Added: September 30, 2016
Evgeny A. Antipov, Economics Bulletin 2014 Vol. 34 No. 2 P. 892-900
Some Internet stores manage to charge prices that are significantly higher than market averages, therefore, obtaining some sort of price premium. This paper is dedicated to building a model that can be used to explain and predict a typical price premium that an Internet store charges for a specific product based on the information about ...
Added: May 14, 2014
Prokofyeva T. A., Sergeyev V., М. : РАГС, 2010
Рассмотрены современные направления логистического управления в компаниях; основные функциональные области логистики и их особенности; логистические стратегии и принципы их построения; управление цепями поставок как базовая концепция оптимизации потоковых процессов в цепях поставок; современные логистические технологии управления материальными и информационными потоками.
Для слушателей программ МВА, магистратуры, специализирующихся в области менеджмента, ранее изучавших курсы «Менеджмент», «Маркетинг», «Производственный менеджмент», ...
Added: February 10, 2013
Elyashevich I., Фролова М. В., Позамантиров Д. О., Логистика и управление цепями поставок 2013 № 6 С. 28-42
Postamates are an effective tool for delivering online orders, which allows to significantly reducing the costs associated with the operation of courier services. We propose a universal approach that allows online stores to manage inventory and make purchases of goods from suppliers based on the statistics of orders, distributed by day of week and delivered ...
Added: January 22, 2014
Dybskaya V., Логистика и управление цепями поставок 2015 № 5(70) С. 5-15
The paper is devoted to the evolution of logistics outsourcing in Russia. It describes the main historical stages of contract logistics market establishment and development. The major economic, political and technological factors affecting the state of the logistics outsourcing market in Russia are analyzed. It is shown the structure of logistics outsourcing market the elements of which are ...
Added: March 2, 2016
Elyashevich I., Постернакова М. И., Логистика и управление цепями поставок 2015 № 4 С. 27-36
The article analyzes the current trends in the economy, associated with the gradual transition of the company from traditional approaches to supply chain management to the "virtual", investigated their underlying causes, as well as an assessment of prospects for the development of this fact. Currently, in most sectors of the supply chain model, used by ...
Added: September 12, 2015
Alyamovskaya N., Kolchugin D., Винокурова В. О., Логистика и управление цепями поставок 2017 № 6 (83) С. 64-80
In the article the questions concerning reverse logistics in internet retail are discussed. The authors justify the actuality of this topic in scientific and practical environment. The justification is based on several parameters: the internet retail development, the returns level in this field, the customers’ attitude concerning the internet retail companies’ returns policies, the number ...
Added: January 8, 2018
Alyamovskaya N., Kolchugin D., Логистика и управление цепями поставок 2018 № 6 С. 97-111
The article deals with the issues of reverse logistics in internet retail. The authors provide a literature review of articles on the practice of managing return flows in internet retail and analyze the features of reverse logistics in this area.
In the article, the authors consider the existing approaches in reverse logistics in internet retail, analyze ...
Added: December 24, 2018
Sharina A., Маркетинг и маркетинговые исследования 2016 № 4 С. 300-316
Статья посвящена изучению отношения молодежи к совершению покупок в интернет-магазинах. На основе существующей литературы были выделены возможные предикторы покупательского поведения. Анализ эмпирических данных позволил определить пять наиболее значимых факторов, влияющих на отношение молодежи к приобретению товаров онлайн: удобство совершения покупок через интернет-магазины, воспринимаемые риски, маркетинговые факторы, особенности личности, возможности для сравнения. ...
Added: September 30, 2016
Evgeny A. Antipov, / Высшая школа экономики. Series MAN "Management". 2014. No. 19.
Some Internet stores manage to charge prices that are significantly higher than market averages, therefore, obtaining some sort of price premium. This paper is dedicated to building a model that can be used to explain and predict a typical price premium that an Internet store charges for a specific product based on the information about ...
Added: May 14, 2014
Rebiazina V. A., Smirnova M. M., Daviy A., Russian Management Journal 2020 Vol. 18 No. 1 P. 5-28
E-commerce market development depends on the configuration of factors which both enable its further development, but might as well hinder its adoption by consumers. In particular, emerging markets provide numerous opportunities for e-commerce; however, they are also associated with specific barriers, limiting the potential for fully exploiting these opportunities. With an Internet audience of 93 ...
Added: May 19, 2020
Vinogradov A., Логистика и управление цепями поставок 2015 № 4 С. 37-48
The article is devoted to the one of the topical issues in internet retail – reverse product flows. The author reviews typical reasons for product returns made by the customers. Using garments and footwear as an example (due to the fact that they are characterized by the greatest number of returns), the author suggests measures ...
Added: November 1, 2015
Daviy A., Rebiazina V. A., Смирнова М. М., Journal of Theoretical and Applied Electronic Commerce Research (Chile) 2018
The role of e-commerce in economic growth is constantly increasing; its development though depends on the configuration of the limiting and driving factors. Emerging markets provide a wide space and numerous opportunities for e-commerce, however they are also associated with specific barriers, limiting the potential for fully exploiting these opportunities. With the internet audience of ...
Added: October 19, 2017
Dybskaya Valentina V., Vinogradov Andrey B., Transport and Telecommunication 2018 Vol. 19 No. 2 P. 151-163
The Russian market of logistics services suffered substantial losses during recent economic recession. Decrease in import from the EU and the USA, reduction of consumer spending within the country, increased borrowing costs led to sharp reduction in the growth rate of the investigated market value. Shortage of the modern infrastructure, fragmentation and imbalance of the ...
Added: July 17, 2018
Nikitina O., Вопросы статистики 2015 № 6 С. 46-52
В статье рассматриваются проблемы статистического анализа потребительских предпочтений в электронной коммерции (на примере гостиничной отрасли). Автором проведен множественный регрессионный анализ для оценки влияния различных факторов на потребительский выбор и интернет-продажи в данной отрасли. С использованием ценностно-ориентированного маркетингового подхода в статье предложен метод расчета индекса воспринимаемой потребительской ценности (карты ценности) в электронной коммерции. Массив используемых в ...
Added: November 18, 2015
Daviy A., Rebiazina V. A., Смирнова М. М., Вестник Санкт-Петербургского университета. Серия 8. Менеджмент 2018 Т. 17 № 1 С. 69-98
The role of e-commerce in the economic growth is constantly increasing; its development though depends on some limiting and driving factors. This paper investigates limiting and driving factors that influence e-commerce market development in Russia from the consumer perspective. To identify limiting and driving factors of the Russian e-commerce market development from the consumer perspective ...
Added: October 19, 2017
Prokhorova T., Маркетинг в России и за рубежом 2017 № 1 С. 69-77
This paper is devoted to the analysis of customer experience presented in reviews on Russia’s online stores, published on the Internet. Sample from the base of Russia's largest platform for e-commerce –Yandex.Market was used as the data for this study, containing more than 150,000 customer’s reviews. The objective of the study was to analyze customer ...
Added: March 14, 2017
Lobza E., Реклама: теория и практика 2013 № 3 С. 164-173
Данная работа — это обзор современных зарубежных исследований технологических и социокультурных трендов, новых потребительских практик и моделей принятия решения потребителем в digital-среде в целом (Интернет и мобильные коммуникации) и области электронной коммерции в частности в мировой и локальной практике.
Содержание статьи.
• Электронная коммерция как массовая потребительская практика
• Тренды технологий и переосмысление бизнес-моделей
• Социокультурные тренды и тренды ...
Added: July 23, 2013