Обращения в коммуникации с домашними животными в русскоязычном интернет-дискурсе

Культура и текст. 2025. № 1. С. 219–235.

Chikhacheva D.

This study is devoted to the appeals in the communication of people with pets based on the Internet discourse. The main purpose of this research is to study the most popular appeals, their functions and frequency of use in the speech of men, women and children. The study analyzes 284 video clips posted on YouTube, Rutube, and VK, where people interact with pets. Using the content of these videos, a discourse analysis was conducted on people's interactions with their pets. As a result, it was found that the most common appeal is to treat animals as family members. The main initiators of “dialogues” with animals are women (45% of the viewed videos). In a little more than half of the cases, they use animal talk with animals, referring to them as “boy", “girl". However, there is also a tendency to use baby talk in relation to animals and the appealing “son”, “daughter”, as well as the treatment of “mom” when imitating an appeal to oneself from animals. Men are less prone to such appeals, preferring nicknames when dealing with animals, while children do not use such appeals. Based on the references used, it can be assumed that pets have a deep meaning in the context of human relations.

Keywords: интернет-дискурс, обращения, internet discourse, appeals, appeals to pets, baby talk, animal talk, обращения к домашним животным, baby talk, animal talk