17th Eurasia Business and Economics Society (EBES) Conference Proceedings
EBES is a scholarly association for scholars involved in the practice and study of economics, finance, and business worldwide. EBES was founded in 2008 with the purpose of not only promoting academic research in the field of business and economics, but also encouraging the intellectual development of scholars.
Conference were with the support of Istanbul Economic Research Association. We are honored to have received top-tier papers from distinguished scholars from all over the world. In the conference, 323 papers will be presented and 569 colleagues from 56 countries will attend the conference.
This article provides answers to a number of issues related to the prospect of a new type of vehicle, which is used a screw auger (shnekohod). As the main purpose of the function is seen movement on the ice of the Arctic territories. The article assesses the potential market size of the vehicles. As potential target segments at the same time considered the company serves ice-resistant platform in the Arctic shelf. The functional purpose of the vehicles considered in three ways: - rescue vehicles for drilling platforms in the Arctic shelf, the Okhotsk Sea and the Caspian Sea (the northern territories have similar to the Arctic ice conditions in the winter); vehicles used to remove oil spills in ice conditions; research - research facilities in the Arctic. To estimate the potential market capacity of vehicles used an approach based on the method of chain indicator. Sources of information include: the investment projects of companies engaged in the development and exploitation of the Arctic offshore, infrastructure projects of laying oil and gas pipelines in remote areas with wetlands; the development strategy of the Arctic territories of the subjects of the Russian Federation, given the authorities' statistics, data consulting agencies, reports the Arctic marine geological expedition.
Investment projects analyzed in this study are distributed by geographic area: Russian part of the Arctic shelf of the Barents Sea (excluding the Pechora Sea); Pechora Sea (coastal sea in the south-eastern part of the Barents Sea between the islands of Vaigach and Kolguev); Karskoe Sea; Laptev Sea and East Siberian Sea; Okhotsk Sea; the northern part of the Caspian Sea (this area during the winter characterized by the formation of ice and the broken ice).
The article contains the results of a study of identification the consumer’s attitude to the practice of using the elements of multilevel marketing by companies. In the article attitude is considered as a set of values and beliefs associated with a particular subject . The assessment of Russian consumer knowledge about the concept of multilevel marketing is carried out. The rating of importance of compensation receiving by customer is defined and the degree of consumers satisfaction with the received compensation is calculated. The consumer emotional reaction to the practice of using the elements of multilevel marketing by organizations is estimated. The results of the study may be used by Russian companies in their activities.
This study guide is necessary to deepen the knowledge and consolidate the practical skills of students in the field of marketing research in the retail. Theoretical foundations contribute to the systematization of knowledge, teaching materials to developing practical skills for using the opportunities of various methods and techniques for solving research problems in the field of trade. Particular attention is paid to examples of the development and application of research tools from the practice of the marketing research agency BrandCare (www.bandcare.ru). Designed for students studying in the specialty "Marketing", teachers and specialists.
The present article is focused on customer orientation (CO) in the emerging Russian market. We use existing CO measurement scales and conduct EFA and CFA data analysis procedures to get insights into CO cosntruct in Russian companies.
In this article author considers methods of conducting marketing research on the market of programs of specialists professional training. The author cites the example of the application of data mining tools to determine the factors of competitiveness of the specialists training programs in marketing, taking into account characteristics of each of the selected tools.
портовый менеджмент, показатели деятельности, анализ эффективности, система учета, распределение издержек, методы анализа деятельности портовой системы
At present many industries reveal tendency for setting up of vertically integrated companies (VIC) the structure of which unites all technological processes. This tendency proved its efficiency in oil industry where coordination of all successive stages of technological process, namely, oil prospecting and production -oil transportation - oil processing - oil chemistry - oil products and oil chemicals marketing, is necessary. The article considers specific features of introduction of "personnel management" module at enterprises of oil and gas industry.
vertically integrated companies; personnel management