Блог как феномен культуры
Das Buch ist in mehrer Hinsicht eine Besonderheit: Zunächst erinnert es an den kürzlich verstorbenen Peter Haber, spiritus rector der Idee und Herausgeber posthum gemeinsam mit Eva Pfanzelter, unter Mitarbeit von Julia Schreiner. Zum anderen ist es das erste Buch in der deutschsprachigen Geschichtswissenschaft, das in einem Open Peer Review-Prozess erschienen ist. Zur Erinnerung: vom 10. Oktober bis 10. Dezember 2012 standen 18 Beiträge auf der Oldenbourg-Website zur absatzweisen Kommentierung bereit
Chapter is devoted to studying of modern Internet instruments of involvement consumers: guerrilla marketing and contextual advertizing, to analysing of advantages and use restrictions for involvement of consumers and professional advertizing.
This book presents a course of English for Specific Purposes devoted specifically to the widely-discussed topic Web 2.0. It covers several aspects of online communication ranging from online friendship to business interacions. The activities presented in the coursebook are aimed at developing students’ communicative competence in both written and oral discourse. Web 2.0 includes a variety of authentic articles that arouse interest and provoke discussions. It also presents listening texts based on professional podcasts. Most grammar and vocabulary activities are developed from authentic texts as well.
Web 2.0 can be used at the B2-C1 levels of Common European Famework. The coursebook will help learn and practice the target vocabulary. It will be relevant to those interested in the development of Information and Communication Technologies in general and the Internet in particular.
This article presents the analysis of blogs — a new text type in the Internet. The texts are discussed from the perspective of text linguistics. Nowadays, Internet texts gain increasing popularity with the users; however, traditional methods of text linguistics are not capable of revealing the many-sided nature and uniqueness of the given types of texts. Therefore, introduction of new criteria of the analysis and estimation are essential for the fundamental analysis of the new phenomena in text linguistics.
The article considers the Views of L. N. Tolstoy not only as a representative, but also as a accomplisher of the Enlightenment. A comparison of his philosophy with the ideas of Spinoza and Diderot made it possible to clarify some aspects of the transition to the unique Tolstoy’s religious and philosophical doctrine. The comparison of General and specific features of the three philosophers was subjected to a special analysis. Special attention is paid to the way of thinking, the relation to science and the specifics of the worldview by Tolstoy and Diderot. An important aspect is researched the contradiction between the way of thinking and the way of life of the three philosophers.
Tolstoy's transition from rational perception of life to its religious and existential bases is shown. Tolstoy gradually moves away from the idea of a natural man to the idea of a man, who living the commandments of Christ. Starting from the educational worldview, Tolstoy ended by creation of religious and philosophical doctrine, which were relevant for the 20th century.
This important new book offers the first full-length interpretation of the thought of Martin Heidegger with respect to irony. In a radical reading of Heidegger's major works (from Being and Time through the ‘Rector's Address' and the ‘Letter on Humanism' to ‘The Origin of the Work of Art' and the Spiegel interview), Andrew Haas does not claim that Heidegger is simply being ironic. Rather he argues that Heidegger's writings make such an interpretation possible - perhaps even necessary.
Heidegger begins Being and Time with a quote from Plato, a thinker famous for his insistence upon Socratic irony. The Irony of Heidegger takes seriously the apparently curious decision to introduce the threat of irony even as philosophy begins in earnest to raise the question of the meaning of being. Through a detailed and thorough reading of Heidegger's major texts and the fundamental questions they raise, Haas reveals that one of the most important philosophers of the 20th century can be read with as much irony as earnestness. The Irony of Heidegger attempts to show that the essence of this irony lies in uncertainty, and that the entire project of onto-heno-chrono-phenomenology, therefore needs to be called into question.
The article is concerned with the notions of technology in essays of Ernst and Friedrich Georg Jünger. The special problem of the connection between technology and freedom is discussed in the broader context of the criticism of culture and technocracy discussion in the German intellectual history of the first half of the 20th century.