Влияние ценовой стратегии учебного заведения на его потенциальную емкость рынка
The article is devoted to the development of innovative technology of creating Business English Course Book. This technology is based on cross-cultural approach to education of students-economists. The "scenario" principle of the textbook structure is described.
In the publication we describe Russian regional markets of higher education. We consider the following indicators of the markets: size in terms of students per 10 000 of population; its institutional structure – number of public and private institutions, universities and their local branches; program diversity; level and dynamics of tuition fees during recent years; and levels of market concentration in higher education. For each key indicator we present geographical maps that characterize differentiation of the regional markets. We also analyze indicators of regional markets of higher education in conjunction with clusters of Russian regions outlined by Independent Institute on Social Policy (2006) on the basis of socio-economic indicators and derive meaningful conclusions on differentiation of key indicators of higher education markets. We show that in Russia the level of regional development corresponds to the level of concentration and diversification at regional higher education markets.
In the article the classification of indicators of efficiency of scientific activity, and also the list of criteria which they should satisfy are suggested. The indicator of productivity of scientific activity used in Russia (IPSA) is analyzed and its limitation for measurement of the results of scientific activity is proved. New IPSA, the technique of their calculation and the way of calculation of the wages of the faculty on the basis of these indicators are worked out.
scientific activity, a productivity indicator, a citing index, the impact factor
Several approaches to the concept of fatherhood present in Western sociological tradition are analyzed and compared: biological determinism, social constructivism and biosocial theory. The problematics of fatherhood and men’s parental practices is marginalized in modern Russian social research devoted to family and this fact makes the traditional inequality in family relations, when the father’s role is considered secondary compared to that of mother, even stronger. However, in Western critical men’s studies several stages can be outlined: the development of “sex roles” paradigm (biological determinism), the emergence of the hegemonic masculinity concept, inter-disciplinary stage (biosocial theory). According to the approach of biological determinism, the role of a father is that of the patriarch, he continues the family line and serves as a model for his ascendants. Social constructivism looks into man’s functions in the family from the point of view of masculine pressure and establishing hegemony over a woman and children. Biosocial theory aims to unite the biological determinacy of fatherhood with social, cultural and personal context. It is shown that these approaches are directly connected with the level of the society development, marriage and family perceptions, the level of egality of gender order.