Article
Блог как интернет-жанр
Das Buch ist in mehrer Hinsicht eine Besonderheit: Zunächst erinnert es an den kürzlich verstorbenen Peter Haber, spiritus rector der Idee und Herausgeber posthum gemeinsam mit Eva Pfanzelter, unter Mitarbeit von Julia Schreiner. Zum anderen ist es das erste Buch in der deutschsprachigen Geschichtswissenschaft, das in einem Open Peer Review-Prozess erschienen ist. Zur Erinnerung: vom 10. Oktober bis 10. Dezember 2012 standen 18 Beiträge auf der Oldenbourg-Website zur absatzweisen Kommentierung bereit
This article explores one of the new forms of the organization of the speech stream, generated by Internet as sphere of speech communication. Investigating the political polemic on the Internet, the article gives a brief description of basic properties of the Internet polylogue.
Chapter is devoted to studying of modern Internet instruments of involvement consumers: guerrilla marketing and contextual advertizing, to analysing of advantages and use restrictions for involvement of consumers and professional advertizing.
Russian media environment still goes through technological and language renovation. Under the influence of public politics carried out mostly through the mass media the journalistic genre of a column is transformed. For a non-professional columnist his/her social position appears to be more important than the literary abilities and genre structure. This paper points out that incumbent politicians use columns in the media for their pragmatic purposes, and this opportunity itself indicates the change of the status of a journalistic text.
Today, a part of the subculture on the Russian Internet openly and aggressively supports the government camp. In particular, there are the “padonki” (riff-raff), whose incorrect orthography and obscene vocabulary once intentionally provoked readers, but whose neologisms have since become a part of popular culture. The apparent contradiction between the once rebellious behaviour of these groups and their current position in close proximity to the state dissolves upon closer inspection. Ressentiment belonged to the mental disposition of the padonki from the start. The ruling regime has successfully taken advantage of this disposition and now profits from the renown of the former padonki.
This article presents the analysis of blogs — a new text type in the Internet. The texts are discussed from the perspective of text linguistics. Nowadays, Internet texts gain increasing popularity with the users; however, traditional methods of text linguistics are not capable of revealing the many-sided nature and uniqueness of the given types of texts. Therefore, introduction of new criteria of the analysis and estimation are essential for the fundamental analysis of the new phenomena in text linguistics.
The paper is focused on the study of reaction of italian literature critics on the publication of the Boris Pasternak's novel "Doctor Jivago". The analysys of the book ""Doctor Jivago", Pasternak, 1958, Italy" (published in Russian language in "Reka vremen", 2012, in Moscow) is given. The papers of italian writers, critics and historians of literature, who reacted immediately upon the publication of the novel (A. Moravia, I. Calvino, F.Fortini, C. Cassola, C. Salinari ecc.) are studied and analised.
In the article the patterns of the realization of emotional utterances in dialogic and monologic speech are described. The author pays special attention to the characteristic features of the speech of a speaker feeling psychic tension and to the compositional-pragmatic peculiarities of dialogic and monologic text.