Управление изменениями в российском исследовательском университете в меняющемся контексте. Кейс Петербургского кампуса НИУ ВШЭ
This article presents an analysis of management practices that lead to increase of competitiveness of St. Petersburg branch of the National Research University Higher School of Economics on the national market in 2013– 2018. The authors discuss a list of the main indicators of success of changes in Russian universities in the context of the institutional and market conditions of Russian higher professional education in the early 2010s. The article highlights and analyzes the main groups of factors of changes in university management: a new strategic vision and the formation of a critical mass of supporters of change, introduction of internal institutions of change along with external institutions of change. The authors argue that radical increase of market competition drives complex changes within Russian universities, which require significant changes both in the strategic positioning and in the organization of primary and support business processes. Such changes are close to changes in corporate sector of firms in conditions of radical transformation of the external environment. The analysis presented in the article can be useful for the management of Russian universities when choosing tools to accelerate university changes.