Современный мотивационный механизм
Purpose: to establish the possibility of changing the labor behavior of employees by increasing the effectiveness of the modern motivational mechanism. Methods: a dialectical approach to the cognition of social phenomena, allowing to analyze them in historical development and functioning in the context of a set of objective and subjective factors, methods of interviewing, questioning, focus groups, coaching and interviews. Results: the results of the research showed that the motivational mechanism, including the needs and interests, goals and values, attitudes and norms of a particular employee, taking into account the current economic and socio-social environment and the influence of external stimuli, forms a motivational and stimulating environment that allows to seriously change the labor behavior Workers in the direction of achieving the most effective results. Scientific novelty: the scientific novelty of the research includes the development of methods for analyzing interests, the dominant motives of workers and the construction of a structural system of motivating (motivating) employees to work effectively. Practical significance: the practical significance lies in the development of a method for increasing the motivation of employees for productive work in the form of a systematized set of actions. The application of this method makes it possible to increase the efficiency and productivity of workers, to obtain additional profits, which is especially important in the context of the economic crisis and the lack of additional investments.