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  • Механизмы производства инаковости в дискурсе: теория и методология анализа (на примере одного кинотекста)

Article

Механизмы производства инаковости в дискурсе: теория и методология анализа (на примере одного кинотекста)

Маркина В. М.

The present article analyses the process behind the production of otherness (othering) in the discourse of modern Russian cinema. The article begins by highlighting the main ways of understanding othering, which is based principally on the systematization of theoretical and empirical studies. This includes describing strategies and techniques for representating the Other, preparation of a list of steps and signs indicating how othering is processed in discourse. This reveals the following aspects: 1) opposition (using binary categories), 2) distancing (strengthening borders), 3) building a hierarchy (hierarhization) and 4) the submission and destruction of the Other. Next, the developed theoretical and methodological scheme was applied to provide an analysis of how otherness is represented in Russian cinema, particularly through a case study of the movie "Class correction" in 2014, which was directed by I.Tverdovskyy. In summary, the following othering mechanisms were identified: stereotyping, objectification, marginalization, shaming, feminization, exotization, and coping strategies as: charismatization, subjectification, dehierarhization an the use of humor, parody and protest.