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Article

Возможности организации и использования краудсорсинговых проектов в коммерческом банке

Долженко Р. А.

The article describes the possibilities of organizing and using the crowdsourcing projects. The experience of the commercial banks in this area was analyzed. With the prospects of crowdsourcing, proposed a new form of organization of collective innovation - meritosourcing, which means the transfer of the functions most dignified, professional staff, combined into interaction network. Identified the possible forms of collective interaction, requirements for the organization of meritosourcing.