Work-Life Balance and Generation Z in Russia: Why do employers and young people speak different languages?

Emerging Adulthood. 2025.

Бемлер Е. С., Попова В. В.

 This  article is devoted to the study of the perception of work-life balance among Generation Z employees and their employers in Russia. Based on the analysis of forty  interviews with young workers and twenty  interviews with employers, three main strategies of Generation Z were identified: a complete rejection of balance in favor of work, temporary acceptance of imbalance for the sake of a career, and an active desire for balance. Employers demonstrate polar positions, ranging  from a sharp rejection of requests for balance to a gradual adaptation of corporate practices. Particular attention is paid to the conflict between the new individualized work culture and traditional ideas related to the concept of an   "ideal employee". The study shows that in Russia, maintaining balance remains primarily an individual strategy  rather than a systemic HR policy. This research highlights the generational differences, with older managers criticizing younger workers for lacking "work ethic," while Gen Z ties to adapt to market instability. The findings underscore generational divides, economic pressures, and the need for organizational flexibility to address these disparities.

Keywords: career, employers, work-life balance, young workers, generation Z