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Статья

Values and Behavior: Validating of Refined ValuesTheory in Russia

European Journal of Social Psychology. 2014. No. 44. P. 799-813.
Schwartz S., Butenko T. P.
Recent research introduced a refined theory of 19 basic values. This study was the first to assess the validity of the theory for predicting behavior, to extend it to Russia, and to present an improved values instrument. CFA demonstrated the distinctiveness of 19 value factors and of 19 behavior factors. MDS analyses indicated that these factors were largely arrayed on the circular motivational continuum of the theory. SEM analyses with the latent factors supported the validity of the theory: 18 values correlated more positively with the behaviors chosen a priori to express them than with any other behavior, and all values correlated negatively with behaviors chosen to express motivationally opposed values. Patterns of correlation among all the values and behaviors supported the idea that the motivational continuum that organizes value relations largely organizes relations among value-expressive behaviors. Differences in the relative strength of value-behavior relations are discussed.Researchers recently introduced a refined theory of 19 basic human values. They demonstrated its utility and discriminant validity through associations with attitudes and beliefs, but not with behaviors. We assess the discriminant and predictive validity of the theory by examining associations of each value with everyday behaviors in a Russian sample. Two hundred sixty-six respondents reported their values and the frequency with which they performed each of the 85 everyday behaviors during the past year. We derived indexes of 19 latent value factors and of 19 latent behavior factors using confirmatory factor analysis. A confirmatory multidimensiona l scaling analysis arrayed the values, excepting benevolence, on the circular motivational continuum of the theory. Structural equation modeling analyses supported the discriminant and predictive validity of the theory. Of the 19 values, 18 correlated more positively with th e behavior chosen a priori as likely to express it th an with any other behavior, and all values correlated negatively with behaviors chosen to express motivationally opposed values. The patterns of correlation between the values and behaviors approx imated the sinusoid curve implied by the motivational continuum of values in almost all cases. The study suggests that the same motivational compatibilities and conflicts that structure value relations largely organize relations among value-expressive beha viors. The study examines moderation of value–behavior relations by gender and tests the normative pressure explanation of variation in the strength of value–behavior relations across value domains.