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ВИЗУАЛЬНАЯ КУЛЬТУРА МЕЖДУНАРОДНЫХ АЛЬТЕРНАТИВНЫХ МЕДИА
The author of the article carries out a full-scale research of international alternative media on the basis of the online resources for RT and Al Jazeera International. One of the aspects of his activities is not only the study of alternative media but also the finding out the degree of the impact in the various aspects of their perception, including the elements of visual culture. In the article, the author reviews basic principles of innovations for TV and web resources. Among them: the strengthening of the narrator’s role in the video, variety of screens on different media platforms, the increase in importance of graphic elements, the boost of no-comment video popularity. Besides, the article touches upon the most widespread visual trends for Russian International RT television channel that are widely used on its online resources. The author also mentions modifications in visual culture during the period of coronavirus pandemic. It also shows how these realities correspond to the findings of the scholars and media professionals.