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News
May 22, 2026
HSE Graduates AI Project Wins at TECH & AI Awards
Daria Davydova, graduate of the HSE Graduate School of Business and Head of the AI Implementation Unit at the Artificial Intelligence Department of Alfa-Bank, received a prize at the TECH & AI Awards. She was awarded for the best AI solution for optimising business processes. The winners were determined as part of the VII Russian Summit and Awards on Digital Transformation (CDO/CDTO Summit & Awards).
May 20, 2026
HSE University Opens First Representative Office of Satellite Laboratory in Brazil
HSE University-St Petersburg opened a representative office of the Satellite Laboratory on Social Entrepreneurship at the University of Campinas in Brazil. The platform is going to unite research and educational projects in the spheres of sustainable development, communications and social innovations.
May 18, 2026
The 'Second Shift' Is Not Why Women Avoid News
Women are more likely than men to avoid political and economic news, but the reasons for this behaviour are linked less to structural inequality or family-related stress than to personal attitudes and the emotional perception of news content. This conclusion was reached by HSE researchers after analysing data from a large-scale survey of more than 10,000 residents across 61 regions of Russia. The study findings have been published in Woman in Russian Society.

 

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Апогей риторики: «Постправда» как риторическая стратегия и как вызов реальности

Новое литературное обозрение. 2023. Т. 182. № 4. С. 48–60.
Poselyagin N.

The article discusses a rhetorical aspect of the newly popular term “post-truth”. I suppose, post-truth can be considered as a practical consequence of a social phenomenon described by Jean Baudrillard. A mediaspace in which we are immersed does not allow us to distinguish between reality and simulation, between an actual event or a real fact and simulacrum; as a result, we begin to use a criterion of persuasiveness / non-persuasiveness instead of the truth / falsity. In other words, we start relying not on the correlation of a narrative with reality but only on an inner coherence, effectiveness, and emotional load of its rhetorical structure. In the situation of post-truth, a concept of veracity is redefined: now it is not a correspondence to reality or a result of independent verifying of facts anymore; it is just the most efficient rhetorical persuasiveness. In the regime of post-truth, rhetoric assumes a function of reality evaluation.

Research target: Philology and Linguistics Philosophy, Ethics, and Religious Studies Media and Communications
Language: Russian
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Keywords: идеологияsimulationриторикаideologyсимулякрсимуляцияrhetoricsimulacrumpost-truthпостправдаJean BaudrillardЖан Бодрийяр
Publication based on the results of:
Russian Literature in the Social Dimension: SOCIOLIT – An Analytic Computation Platform (2023)
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