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DEMO as a tool of value co-creation strategy realization
Ch. 10. P. 159-167.
Value co-creation is a new notion in contemporary business practice, which is now also becoming one of the key marketing concepts. The success of the value co-creation strategy is based on the DART (dialogue, access, risk-benefits and transparency) concept which is emerging as the basis for interaction between the consumer and the firm. Still, the lack of a formalized approach towards the representation of the DART mechanism remains an issue. Thus, the purpose of the present paper is to describe a formal approach based on DEMO methodology tools as an attempt aimed at value co-creation process modelling.
Olga Oyner, Antonina Korelina, Worldwide Hospitality and Tourism Themes 2016 Vol. 8 No. 3 P. 327-345
Purpose
This paper aims to define relevant forms of co-creation activities and customer engagement in value co-creation geared toward increasing customer satisfaction and loyalty in the Russian hotel industry.
Design/methodology/approach
Secondary data analysis of hotels’ websites, annual reports and published interviews was conducted to investigate how hotels co-create the experience environment. Also, content analysis of tourist ...
Added: September 20, 2016
Grigoreva A., Business Informatics 2017 Vol. 2 No. 40 P. 68-78
The agile project management approach has been considered to be one of the most popular approaches for developing IT solutions. Use of this approach allows us to change the requirements at any stage of the IT project, and one of the twelve principles of Agile Manifesto, – “Simplicity”, – promotes the use of a minimum amount of project ...
Added: December 9, 2020
Kotusev S., International Journal of Cooperative Information Systems 2017 Vol. 26 No. 3 P. 1-36
Enterprise architecture (EA) is a description of an enterprise from an integrated business and IT perspective. Enterprise architecture management (EAM) is a management practice embracing all the management processes related to EA aiming to improve business and IT alignment. EAM is typically described as a sequential four-step process: (i) document the current state, (ii) describe ...
Added: October 18, 2019
Shuvaeva E. I., Практический маркетинг 2013 № 8(198) С. 28-33
Nowadays we can see growth of interest to charity from authority and community. An article considers factors which have influence on volunteering as type of charity activity. As an approach author suggest regarding volunteers’ behavior as co-creation marketing ...
Added: November 21, 2015
Aseeva N., Babkin E., Malyzhenkov P. V. et al., , in : Digitalization of Society, Economics and Management: A Digital Strategy Based on Post-pandemic Developments. Issue 53.: Springer, 2022. Ch. 7. P. 97-113.
Added: January 26, 2023
Kotusev S., Kurnia S., , in : Proceedings of the 40th International Conference on Information Systems. Vol. 40.: Association for Information Systems, 2019. P. 1-17.
Enterprise architecture (EA) is a collection of artifacts describing various aspects of an organization from an integrated business and IT perspective. EA practice is an organizational activity that implies using EA artifacts for facilitating decision-making and improving business and IT alignment. EA practice involves numerous participants ranging from C-level executives to IT project teams and ...
Added: December 6, 2019
Shutov A. A., Laryushina J., Radzinskaia O. et al., , in : Information Systems Development and Applications. : Sopot : Faculty of Management University of Gdańsk, 2015. P. 91-104.
The paper presents an ontological modelling tool that may serve as a visual editor for the DEMO methodology and simulator of business-processes. The main goal of the study is to develop an instrumental tool that would enable business analysts to describe business processes at ontological level and analyse their performance. In the paper all stages ...
Added: February 14, 2016
Springer, 2019
This book constitutes the contributions presented at the Blockchain Forum and the Central and Eastern Europe Forum (CEE Forum) held at the 17th International Conference on Business Process Management, BPM 2019, which took place in Vienna, Austria, in September 2019.
The Blockchain Forum deals with the use of blockchain for collaborative information systems. Conceptual, technical and ...
Added: October 26, 2020
CEUR Workshop Proceedings, 2013
Added: February 28, 2014
Babkin E., Alexey Sergeev, , in : Lecture Notes in Business Information Processing: Advances in Enterprise Engineering VII. Vol. 146.: Berlin : Springer, 2013. P. 17-27.
Added: December 24, 2014
Корелина А. С., Микроэкономика 2015 № 6 С. 64-71
The article presents the results of a content analysis of customers’ satisfaction by quality of services of hotels and hostels in Moscow. The clients’ opinions left on the specialized tourist websites, collectors of consumers’ opinions, formed research base for this content analysis. The author has constructed the multiple regression equation, which characterizes the cumulative influence ...
Added: January 25, 2016
Sakhipova M., Lyadova L. N., В кн. : Математика программных систем: межвуз. сб. науч. тр. Вып. 15.: Пермь : Пермский государственный национальный исследовательский университет, 2018. С. 87-96.
The tools used at design of enterprise architecture are analyzed, their characteristics are described in article . The output that the main problem complicating design process, leading to increase in labor input of work of systems analysts and engineers is the lack of integration tools of the used tools is proved. Approach to a solution ...
Added: January 18, 2019
Babkin E., Malyzhenkov P. V., Yavorskiy C., , in : Information Systems: Research, Development, Applications, Education: 12th SIGSAND/PLAIS EuroSymposium 2019, Gdansk, Poland, September 19, 2019. Vol. 359.: Springer, 2019. Ch. 11. P. 137-146.
This work introduces a new concept of role engineering inside a Model-Driven Engineering modern trend. In case of developing a complex solution comprehensive definition of all needed business roles and their access rights becomes a difficult task. So, the present contribution analyzes different approaches towards the role engineering realized by DEMO and BPMN methodologies based ...
Added: November 21, 2019
Kurganov V., Gryaznov M., Dorofeev A. et al., , in : IOP Conference Series: Materials Science and Engineering, Volume 760, International Conference on Transport and Infrastructure of the Siberian Region (SibTrans-2019) 12–15 November 2019, Moscow, Russian Federation. : IOP Publishing, 2020. P. 1-7.
The transport activities at a large industrial enterprise are usually an auxiliary process. Therefore, its optimization with information technologies is often neglected. As a result, the cost accounting for the transportation of goods for various purposes is often a weighty problem due to inconsistent information flows. The method considered in this article combines the ontological ...
Added: April 4, 2020
Корелина А. С., В кн. : Туризм в странах с переходной экономикой – проблемы, перспективы, конкурентоспособность дестинации: Материалы международной научно-практической конференции в рамках проекта NEUTOR. : Сочи : РИЦ ФГБОУ ВПО "СГУ", 2015. С. 143-148.
The article presents the results of a study of the relationship between customer engagement in the value co-creation and customer satisfaction in the hotel industry. Сontent analysis of tourist comments in social media related to hotels in Moscow was conducted. ...
Added: June 11, 2015
Babkin E., Malyzhenkov P. V., Rossi F., , in : Advances in Enterprise Engineering XI, 7th Enterprise Engineering Working Conference, EEWC 2017, Antwerp, Belgium, May 8-12, 2017, Proceedings. Vol. 284.: Springer, 2017. Ch. 4. P. 66-73.
The Committee of Sponsoring Organizations of the Treadway Commission (COSO) Framework is one of the most diffused internal audit (IA) tools. According to some sources 82% of companies use it realizing the IA procedures as their reference framework. Still, it presents some limitations, especially in the field of risk assessment linked to the weak formal ...
Added: May 12, 2017
Korelina A., , in : Современный менеджмент: проблемы, гипотезы, исследования. Вып.6 [Электронный ресурс]: Сборник научных трудов. : М. : Издательский дом НИУ ВШЭ, 2015. P. 133-141.
This paper proposes a plan of an empirical study of the co-creation experience and its impact on customer satisfaction and loyalty in the experience industry in the emerging market. The research will investigate new ways to involve a consumer directly in the value chain development, as well as different tools to improve customer satisfaction and ...
Added: November 10, 2014
Корелина А. С., Маркетинг и маркетинговые исследования 2014 № 5(113) С. 392-403
The article presents the results of the study of consumer behavior of tourists, visiting Krasnodar region, and the analysis of companies in Russian online booking market. On the basis of these results key factors of consumers' retention in online booking market are identified and a model of travel informational portal operation is developed. ...
Added: November 10, 2014
Titova N. L., Shutov A. A., Karpunina M. E., , in : CEUR Workshop Proceedings. BIR 2012. Emerging Topics in Business Informatics Research 2012 Proceedings of the 11th International Conference on perspectives in business informatics research. Vol. 963.: CEUR Workshop Proceedings, 2013. P. 1-18.
The importance of strategic management today is unquestionable. However, when strategizing the organization is often regarded as a single whole, differences in aims and areas of operation of its parts not being considered. This approach works for many organizations, but in the case of a distributed structure its parts may function in the markets which ...
Added: March 3, 2014
Malyzhenkov P. V., Iaquinta P., , in : UNICART International Conference Academic Research and Tourism. : International Academic Research Center, 2020. Ch. 1. P. 11-21.
Modern trends in the development of industrial enterprises are characterized by changes
in factors affecting their functioning: innovations and new technologies, increasing competition,
changing customer requirements for product quality. From this point of view, standardization is the
key element of the quality management, which is vital for satisfying customer needs and ensuring
sustainable development of business. This paper proposes ...
Added: February 2, 2022
Makarova N. V., Maximov M. A., Makarova O.V., , in : European Proceedings of Social and Behavioural Sciences. Vol. 103: Finance, Entrepreneurship and Technologies in Digital Economy.: European Publisher, 2021. P. 365-370.
This article proposes the approach, which provides the synchronization of the upper level of business architecture models and IT-architecture models. The transitional buffer layer is the central element of the proposed approach, which was named by the authors the transformational layer. It is proposed to execute the transition to the descriptions of the information systems ...
Added: April 15, 2022
Zaramenskikh E., Liubarskaia M., , in : Digital Transformation and New Challenges: Digitalization of Society, Economics, Management and Education. : Cham : Springer, 2020. Ch. 1. P. 1-10.
The article considers the «Government as a Platform» (GaaP) model as an important part of the integration of digital governmental services, analyzes the features of the model, discusses the prospects for its practical application and demonstrates an example of a digital platform model. It reflects the potential for social organizations provided by GaaP model. Using ...
Added: October 1, 2020
Titova N. L., Shutov A. A., Karpunina M. E., , in : 11th International Conference on Perspective in Business Informatics Research. Conference Proceedings. : Nizhny Novgorod : Higher School of Economics in Nizhny Novgorod, 2012. P. 18-35.
The importance of strategic management today is unquestionable. However, when strategizing the organization is often regarded as a single whole, differences in aims and areas of operation of its parts not being considered. This approach works for many organizations, but in the case of a distributed structure its parts may function in the markets which ...
Added: October 20, 2012
Babkin E., Пономарев Н. О., Бизнес-информатика 2017 Т. 43 № 3 С. 30-40
Enterprise architecture design is a complex process which makes it possible to synchronize the capabilities and needs of business and information technologies (IT). It can be achieved by clarifying the understanding and formalization of the business processes and the interaction of the elements of the system through their formal description. The large number of interacting ...
Added: October 3, 2018