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Semmel von dahoam: диалект в коммерческой рекламе Южной Германии
Вестник Московского государственного лингвистического университета. Гуманитарные науки. 2024. № 7(888). С. 100–107.
Пономарёва А. А.
The article examines the role of dialect in commercial banner and poster advertising in South Germany. It analyzes advertising campaigns with Upper German dialect inclusions implemented between 2010 and 2022 in Bavaria and Baden-Württemberg. The results of linguopragmatic analysis indicate that the use of dialect in regional advertising messages is determined both by the communicative demands of society and by the functions of advertising as a driver of trade.
Rezvykh P. V., Вестник Российского университета дружбы народов. Серия: Философия 2026 Т. 30 № 1 С. 127–143
The issue delivers an analysis of schellingian motives in the later works by A.F. Losev. The author brings information about Losev’s retrospective evaluation of Schelling’s influence on the formation of his own philosophical approach, it’s specific character and it’s grade. The author shows that all the main investigation projects of the later Losev which have ...
Added: October 7, 2026
Pershkina A., Slovĕne 2026 Т. 15 № 1 С. 174–192
The article newly presents archival materials from the Directorate of Imperial Theaters relative to the organization of a crocodile exhibition held in St. Petersburg Passage department store in the autumn of 1864, along with newspaper reports on the event. The close analysis of specific articles demonstrates that this exhibition served as the direct inspiration and ...
Added: October 5, 2026
Dezi A., Sesto San Giovanni: Mimesis, 2026.
This book is a metaphysical inquiry into the nature and origin of the manifold. Taking Schelling’s Erlangen lectures of 1820–1821 as its point of departure and hermeneutic horizon, it develops an interpretation of Nomos that transcends its political, juridical, and social determinations. Nomos thereby emerges as the ontological principle of an infinite, variegated multiplicity of ...
Added: October 2, 2026
Файзов Д., М.: Новое литературное обозрение, 2026.
Новая книга Д. Файзова пронизана голосами других поэтов. Речь не о расхожей постмодернистской центонности. Это микроинтертекстуальность на уровне конкретных слов и приемов, коллаж осколков чужих голосов, однако таких осколков, которые сохраняют способность отсылать к целому и к тому же вписаны — вклеены на манер аппликации — в узнаваемую интонацию самого поэта. Данил Файзов—поэт, культуртрегер, редактор. ...
Added: October 2, 2026
Vinogradov A., Rodionov O., Travaux et Memoires 2026 Vol. 30 No. 2 P. 1075–1089
This article examines the manuscript tradition of Kallistos Angelikoudes’ Hesychastic consolation, a fluid and complex corpus of thirty Logoi preserved primarily in Vat. gr. 736. The authors survey all known witnesses—including the autograph Barb. gr. 420, the Lond. Arund. 520, and several later copies—and analyze their textual relationships, variant readings, and codicological features. They demonstrate ...
Added: October 1, 2026
Balakina Y. V., Коммуникации. Медиа. Дизайн 2026 Т. 11 № 3 С. 24–44
This article explores the role of multimodal media texts (MMT) in political communication. MMT are seen as a blend of cultural and symbolic forms, manifested through various semiotic modes such as text, image, sound, and their combinations in the media space. The goal is to elucidate how these texts construct social reality and their functions ...
Added: October 1, 2026
Громенко Е. С., Krongauz M., Антропологический форум 2026 № 70 С. 163–183
The paper describes the construction litso takoy-to natsionalnosti ‘a person of such-and-such an ethnicity’ in Russian with its semantic and pragmatic characteristics. The purpose of the study is to trace the appearance of the construction and analyse how it is used and how it is perceived. Three expressions representing this construction are considered in more ...
Added: September 30, 2026
Поцелуев В. А., Ural-Altaic Studies 2026 Vol. 62 No. 3 P. 62–81
In recent years, the researchers working on Uralic languages within Minimalism seem to have built a consensus on how to define the
position of negation in any language with a negative verb. The main and usually the only argument is based on the work [Mitchell 2006].
The argument is as follows: if the negative verb expresses tense, ...
Added: September 30, 2026
Государственный университет просвещения, 2026.
Настоящее издание представляет собой коллективный труд, посвящённый юбилеям основателей-руководителей научных школ лингвистического факультета Государственного университета просвещения Максименко Ольги Ивановны, доктора филологических наук, профессора, профессора кафедры теории языка, англистики и прикладной лингвистики, Председателя
диссертационного совета 72.2.020.05 и Хухуни Георгия Теймуразовича, доктора филологических
наук, профессора, профессора кафедры теории языка, англистики и прикладной лингвистики.
Цель издания – обобщение современных достижений в ...
Added: September 29, 2026
Zevakhina N., Щипкова А. А., Chinkova A., Voprosy Jazykoznanija 2025 No. 2 P. 105–122
This paper presents experimental evidence for the over-specification (redundant use) of Thai postnominal
numerals in referential communication. The first experiment reveals high rates of over-specification
in oral responses that include Thai postnominal and Russian prenominal numerals tested in a contrastive
multi-number visual context. The second experiment demonstrates lower but still relatively high
rates of over-specification in written responses that ...
Added: September 29, 2026
Вилинбахова Е. Л., Zevakhina N., Terra Linguistica 2025 Т. 16 № 3 С. 13–30
Настоящая работа посвящена исследованию употреблений испанского глагола resultar ‘оказываться’ в рамках эвиденциального подхода и подхода возникновения нового знания, представленных в литературе. Согласно первому подходу, глагол resultar передает
инферентивное значение: субъект оценки делает умозаключение на основании наблюдаемых
результатов. Сторонники второго подхода считают основным компонентом семантики глагола
возникновение нового знания, а инферентивное значение объясняется воздействием других
элементов контекста. В работе каждый ...
Added: September 29, 2026
Zevakhina N., Пономарева П., Краснощёкова С., Acta linguistica Petropolitana 2025 Vol. 21 No. 2 P. 270–286
The paper reports on an experimental study that reveals a difference
between two types of under-informative utterances with the quantifier “nekotoryj”
(‘some’) in Russian. The experiment was conducted as an inference task based on [Geurts,
Pouscoulous 2009; Val Tiel et al. 2016] with some modifications. The experiment
showed that both types of utterances more often have inference-based interpretations
rather than ...
Added: September 29, 2026
Zevakhina N., Voprosy Jazykoznanija 2026 No. 3 P. 54–70
The paper demonstrates that the Russian particle mol exhibits a combination of properties associated
with direct, indirect, and free indirect discourse (FID). First, mol-clauses license shiftable linguistic
items (adverbial indexicals, expressive speech acts, imperatives, evaluative lexical items) not
only in FID, as typically assumed for such linguistic items, but also in indirect discourse. Second,
first- and second-person pronouns in ...
Added: September 29, 2026
Никитенко Д. Ю., RHEMA. РЕМА 2026 № 1 С. 188–207
This study explores a fragment of the accentual system of the Pskov dialect, with data obtained from both a corpus and fieldwork. The focus is on a-stem nouns (1st declension), with the accent types and stress patterns described. The accent types of nouns are presented in tables, while the stress patterns are given in a dictionary format, allowing for a combined approach to describing the dialect’s accentual system. Special attention is paid to stress placement in the accusativus singularis form of a number of words, which in this case ...
Added: September 22, 2026
Moskvina Z. О., Филология: научные исследования 2026 № 8 С. 629–640
Abstract: The subject of this study is eschatology as a media construct in the contemporary communicative space. This theoretical analysis encompasses the linguistic, narrative, and visual mechanisms through which eschatological motifs migrate from religious discourse to the secular information field, where they are reinterpreted and adapted to the logic of modern media. Particular attention is paid ...
Added: September 4, 2026
Zubov V., Вопросы лексикографии 2026 № 40 С. 64–86
The article addresses the problem of selecting and systematizing data for the study of pronunciation variation in contemporary Russian and proposes a solution in the form of a specialized database of codified equivalent pronunciation variants (e.g., simmétriya / simmetríya “symmetry”). The article presents a methodology for identifying, selecting, and organizing such variants into a database. ...
Added: July 23, 2026
Yefanov A., Человек 2026 Т. 37 № 2 С. 67–82
The article presents the practices of using deepfake technology in modern audiovisual media (television, cinema, internet) by referring to the most resonant cases. Appealing to the conducted by the author results of semi-structured expert interviews (n = 15) with media communications analysts, case study and socio-cultural modeling methods, ethical restrictions of such audiovisual solutions are ...
Added: April 23, 2026
Islentyeva Anna, Zimmermann E., Zeitschrift fur Anglistik und Amerikanistik 2023 Vol. 71 No. 3 P. 265–292
This study aims to analyse the key discursive strategies employed in the representation of masculinity (and femininity) in contemporary food and beverage advertising in a sample of 35 print advertisements launched between 2000 and 2020. Food and beverages constitute utilitarian products, in contrast to hedonic products. This study analyses posters that promote products that fit ...
Added: March 11, 2026
Islentyeva Anna, Zimmermann E., Schützinger N. et al., Critical Discourse Studies 2024 Vol. 21 No. 4 P. 418–441
This study investigates the strategies employed in the representation of masculinity in a sample of 50 advertising campaigns launched between 1999 and 2020. The chosen posters advertise products targeted at men that fit into five categories: beverages, food, daily care products, male fragrances and clothing. ...
Added: March 9, 2026
Khomenko A., Буракова Н. В., Панфилова А. О. et al., В кн.: Подготовка экспертов гуманитарных специальностей в современных реалиях.: М.: Государственный институт русского языка им. А.С. Пушкина, 2025. С. 414–436.
The presented research is devoted to the creation of a scheme for an alyzing politicized social media content using the TikTok platform as an ex ample. The content piece before the start of the special military operation and the content piece after the start of the special military operation and blocking of the Russian segment of this Internet platform are analyzed. Videos and their metadata, including hashtags, became the material for the research: a collection of the period “before special military operation” (244 hashtags, ...
Added: December 3, 2025
Khusyainov T., Мусинова Ю. Д., В кн.: Границы науки / границы в науке: Труды Всероссийской научной конференции.: М.: Русское общество истории и философии науки, 2025. С. 97–100.
This paper examines postcards as multimodal sources, combining visual and textual elements. It also highlights a third modality—postmarks and marks that represent both text and image.
Analysis of postcards reveals the diachronic dynamics of communicative formats, visual languages, and speech practices. The trinity of text, image, and postal metadata allows us to reconstruct not only what people ...
Added: November 27, 2025
Afanasyeva O. V., Серегин Г. Е., Erofeeva Y., Труды по интеллектуальной собственности 2025 Т. 53 № 2 С. 67–77
The article examines the features of promoting betting companies related to socially risky categories of services. Currently, there is a widespread practice of using individualization tools of bookmakers in the official names of sports events, teams, and facilities. The authors identify analyze current advertising legislation and emerging law enforcement practices in terms of risk-based games ...
Added: October 30, 2025
Patrakova E., Микулинский А. Д., Khomenko A., В кн.: Экспериментальные исследования языка: материалы конференции 2025.: М.: Наш мир, 2025. С. 80–81.
This study aims to create a comprehensive model for detecting unreliable information in speech by integrating verbal and non-verbal cues. The model was tested on experimental data containing both prepared and spontaneous truthful and deceptive statements. The ensemble Random Forest algorithm was used for analysis, demonstrating high model reliability on the training dataset. The most ...
Added: October 19, 2025