The book is aimed at B1-B2 English language learners majoring in the fields of management and economics (marketing, management, enterprise management, logistics, human resource management). It includes nine chapters covering the areas relevant for building language competencies of a contemporary manager: leadership, team management, freelancing, customer care, marketing and entering new markets, advertising and branding, international cooperation. Each chapter contains active vocabulary sections, exercises for individual and group work aimed at developing professional and language skills of learners.
The book is relevant as it provides the integrated approach to buidling professional and language skills of a manager through role plays, presentations, case studies. The tasks enable learners to develop autonomy and critical thinking skills.
This paper focuses on the Tsoi Wall in Moscow, an iconic place on Russia’s music map that appeared in Moscow in 1990 in memory of the cult Soviet rock musician Viktor Tsoi, to develop a framework for studying non-auratic music place—that is, places that are not connected with the biographies of musicians or musical events, but emerge directly from the experiences of visitors and fans. These places are constantly negotiated and only lightly formalized, but are nevertheless enduring. To analyze this type of place, we propose a concept of institutionalization “in becoming.” The case of the Tsoi Wall reveals that light formalization (vague and changing positions and rules, and openness to different interpretations of a place and ways of using it) leads to the recognition of the place as a significant one and to its popularity. We put institutionalization “in becoming” in a wider context and juxtapose it with well-studied musical places in Europe and the US.
The Russian Japanology Review is semiannual edition. This edition is published under the auspice of Association of Japanologists in cooperation with Institute of Oriental Studies of Russian Academy of Sciences (RAS). The purpose of this project is broader international promotion of the results of Japanese Studies in Russia and the introduction of the academic activities of Russian Japanologists. It rubricates articles in two large sections – contemporary Japan (politics, economics, society) and traditional Japan (history, literature, and culture).
Der Zusammenhang zwischen den Begriffen Recht und Gerechtigkeit ist ein zentraler Bestandteil politischer Debatten in Zeiten radikaler sozialer Veränderungen. Das Recht wird in der modernen Wissenschaft als spezifische Form sozialer Organisation definiert und tritt als Wert, Norm und Fakt in Erscheinung. Eine komplexe Betrachtung des Rechts als mehrdimensionales Phänomen ist nur unter Berücksichtigung aller dieser drei konkurrierenden Parameter möglich.Im folgenden Beitrag werden aus der Position der Kognitionstheorie die grundlegenden Parameter von Recht und Gerechtigkeit bei der Lösung von Schlüsselproblemen des gesellschaftlichen Umbaus in der Übergangsperiode vorgestellt.
This article outlines major trends in the development of social semiotics during the last four decades of its existence. The starting point was the interface between functional analysis of the semiotic system of language and the structural interpretation of language as a social system. Their convergence provided the basis for further developing an interdisciplinary domain of social semiotics. Michael Halliday’s book “Language as social semiotic: The social interpretation of language and meaning” (1978) gave an initial impetus to exploring the interface of semiotic and social. Ten years later his approach was reinterpreted by Bob Hodge and Gunther Kress in “Social Semiotics” (1988). They suggested that both the social and semiotic nature of language had a broader significance and extends to the entire domain of human activity and existence. Thus, social semiotic (in singular) of language was enhanced into all-embracing social semiotics (in plural). This article further examines linguistic as socio-semiotic, semiotic as social, semiotic as multimodal, socio-semiotic as functional, interpretative as socio-semiotic. The article outlines two frontiers of social semiotics, that of its subject matter and that of its methodological dimension. Finally, the article focuses on current challenges faced by social semiotics, particularly those relevant to sociology.
In this article the process of introduction of interactive technologies is presented on the example of the museum of wooden architecture «Khohlovka» and the project that received second place in Russian tourist award «The route of the year 2019». In the article the process of formation of the project is investigated. Also you will learn about the specifity of the project and its links with the principles of the experience economy (economy of impressions). The main components of the interactive programs are distinguished. Such as: active folk games, theatralization, master-classes, excursions, tea-beak etc. In this article immersive effect of the project is reached by the sensory process, the influence on the sense of smell, touch, sight, hearing, flavoring. All these senses are activated during the programs.