An analysis of the discourse on assisted reproductive technologies (ART) indicates the predominance of conservative representations of the family. The appearance of new technologies does not change the image of a “normal” family, because concepts connected with surrogate mothers and egg donors are minimally present in the discourse. In this case, there are contradictory points of view in interpretations of the moral permissibility of assisted reproductive technologies from the perspective of demography, sociology, orthodoxy, and medicine.
This article describes the author's approach to the study of employer’s social perceptions of possible changes in the organization. This approach is provid-ing by consulting services. Justified and described measurement criteria are achievement of the organization, feedback from employers, engagement into the management of the organization, involvement and loyalty, the organiza-tion's ability to change. The survey was conducted on a representative sample of employees of different levels. Obtained estimates of the real and desired state organizations were analyzed. Possible changes are detected and described, both the area to which the organization is prepared and area where changes are not accepted. The recommendations for the top management of the organiza-tion are offered.