ПРОБЛЕМЫ СБАЛАНСИРОВАННОГО РАЗВИТИЯ АПК И СЕЛЬСКИХ ТЕРРИТОРИЙ
In the context of targeted processes for ensuring food independence of Russia and increasing expansion into foreign food markets, the relevance of developing the potential of the agro-industrial complex is sharply increasing. The agro-industrial complex is inextricably linked with rural areas, forming its spatial, social and economic components. Therefore, their development is possible only in systemic unity. Rural areas are complex natural and socio-economic systems, the development of which should be carried out on the basis of the targeted formation and rational use of their multifaceted potential, which acts as a basic dynamic subsystem. The potential of rural areas is formed under the influence of a huge number of factors of various natures, which must be assessed, monitored and taken into account when developing programs for the socio-economic development of the village. At the same time, the agro-industrial complex participates in the formation of a large number of components of the potential of rural areas, mainly related to the economy and social development of the village. A necessary condition for the successful realization of the potential of rural areas is the formation of a mechanism for ensuring a structural-tourist dynamic balance between the natural, social and economic components of both the territorial potential and the development potential of the agro-industrial complex. In this regard, studies of interrelated potentials for the development of rural areas and the agro-industrial complex are in demand: dynamic and structural assessment of the main components of the potential, the development of a methodology for targeting the development of rural areas in accordance with their potential, coordinated with the development directions of the agro-industrial complex. This article presents the results of the assessment of indicators characterizing the development of the agro-industrial complex and rural areas, as well as analyzed their relationship. The analysis was carried out on the example of the constituent entities of the Russian Federation, including the allocation of groups of leading regions in the field of rural and agricultural development. A methodology for determining the directions of conjugate development of rural areas and the agro-industrial complex based on the results of an integrated assessment is presented.