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Просодические манипулятивные средства в радиорекламе товаров повседневного спроса
Вестник Университета (Государственный университет управления). 2011. № 4. С. 100–103.
Language:
Russian
Dormidontova Y., Central European Business Review 2026 Vol. 15 No. 2 P. 69–90
This study examines the individual factors of artificial intelligence (AI) implementation by small and medium-sized enterprise (SME) owners, based on a survey of 499 respondents in Russia. Drawing on Innovation Diffusion Theory, the Technology Acceptance Model (TAM), and stakeholder-oriented sustainability approach, the analysis shows that SME owners who already use AI for private purposes are ...
Added: July 7, 2026
Сорокин П. А., Bochaver A. A., Психология и право 2026 Т. 16 № 2 С. 118–131
Context and relevance. Information security for children and adolescents is currently a key subject of interdisciplinary research and practice. Data from Russian and international studies indicate a high prevalence of threats to the information security of minors, the main ones being cyberbullying, personal data theft, online pedophilia, involvement in destructive subcultures and movements, manipulation of minors ...
Added: July 7, 2026
Dvoeglazova M., Visual Cognition 2026 P. 1–16
Rectangularity can be an a priori constraint for the visual system to recover a 3D shape from a 2D image. Two psychophysical experiments (n = 16 each) were conducted to test whether observers are biased to perceive trihedral corners as rectangular and whether this bias is perceptual rather than a response bias. The results of ...
Added: July 6, 2026
Kozlov N., Semenova M., Journal of Corporate Finance Research 2026 Vol. 20 No. 2 P. 108–135
This paper introduces a novel approach to identifying and operationalizing political connections of banks. We manually code 2,598 bankers who owned or worked in 115 Russian banks between 2015 and 2021 to classify political connections and uncover their institutional patterns through cluster analysis. We propose a set of variables that capture the origins, relevance, and ...
Added: July 6, 2026
Grebnev L., Вопросы философии 2025 № 6 С. 105–116
The relevance of the topic is related to the fact that after the complete abandonment of real values in the 1970s of the main means of international settlements - the US dollar – there is a growing feeling that money increasingly represents an illusory reality. The article begins with an analysis of the illusions associated ...
Added: July 6, 2026
М.: Институт консультативной психологии и консалтинга (ФПК-Институт), 2024.
The sixth volume of this year book on client-centered psychotherapy and person-centered approach, published by PCA Russia and the institute of counselling psychology and consulting (FPC institute) gathers the translations of Carl Rogers’ articles and his followers from Russia. They observe the peculiarities of client-centered psychotherapy and person-centered approach. The key components of Rogers’ triad ...
Added: July 6, 2026
Volkova N., Кочетков Н. В., Чикер В. А., Психологическая наука и образование 2026 Т. 31 № 3 С. 35–49
Context and relevance. Artificial intelligence is a technology with the potential to fundamentally transform all spheres of human life. Its rapid integration into everyday reality intensifies research dedicated to the psychology of using neural networks. However, the development of empirical research in the Russian scientific field is limited by the lack of validated psychodiagnostic tools that ...
Added: July 5, 2026
Хилинская О. С., Leykina A., Журнал клинического и прикладного психоанализа 2026 Т. VII № 2 С. 104–121
Questions of the interrelation of manifestations played out on the psychic stage and at the level of
the body have been the object of research in both psychiatry and psychoanalytic psychopathology
for a long time, since the time of Hippocrates. With the advent of psychoanalysis, a revolution took
place in the
fi
eld of psychosomatics, Freud brought something that would ...
Added: July 4, 2026
Ershova N. V., Журнал институциональных исследований 2026 Т. 18 № 2 С. 82–97
This article, based on a survey data from 1,860 Russian manufacturing enterprises, analyzes the
scale of enterprise participation in science-industry collaboration (SIC), defines the characteristics of
enterprises that are more actively involved in SIC, and identifies regional institutional factors that
contribute to increased enterprise participation in SIC using correlation analysis. It is shown that
Russian manufacturing firms are very ...
Added: July 3, 2026
Podrugina A., Романова В. А., Пространственная экономика 2026 Т. 22 № 2 С. 56–85
Исследование посвящено анализу институциональных усилий развивающихся стран по дедолларизации и укреплению роли национальных валют. На основе систематизации теоретических подходов к интернационализации валют авторы разрабатывают новый аналитический инструмент – Индекс институционального развития финансового рынка в национальных валютах. Методология индекса охватывает четыре ключевых направления политики: использование валюты в международных расчетах, создание валютных своп-линий между центральными банками, развитие ...
Added: July 3, 2026
Imbault C., Slioussar N., Ivanenko A. et al., The Mental Lexicon 2026 P. 1–23
The study examines emotional responses to words representing a wide range of psychological valence and focuses on gender-related differences. We aimed to find out whether men and women differ in their emotional responses, and whether they can take the perspective of another gender. We used the slider paradigm (Warriner et al., 2017): participants saw a humanoid ...
Added: July 2, 2026
Anikeev K., AlterEconomics (ранее - Журнал экономической теории) 2026 Т. 23 № 2 С. 410–428
This study empirically tests the deposit channel hypothesis, which holds that increases in deposit markups cause liquidity outflows from the banking sector and a contraction in credit supply. The central question is whether deposit substitution effects, whereby depositors shift funds to other financial instruments during monetary tightening, are reflected in banks’ balance sheets and aggregate ...
Added: July 2, 2026
Kuzminov Y., Koshel A., Kruchinskaia E. et al., BRICS Law Journal 2026 Vol. 13 No. 2 P. 5–36
Today’s economy is undergoing a fundamental institutional shift in which digital ecosystems have emerged not only as a key driver of development but also as a critical condition for market access for billions of users. Despite the rapid global proliferation of these phenomena, the evolution of legal regulation—from e-commerce and data protection to antitrust oversight ...
Added: July 2, 2026
Gurkov I. B., Kossov V. V., Filinov N. et al., / NRU Higher School of Economics. Series MAN "Management". 2026. No. N/A.
This research note is devoted to assessing the socioeconomic impact of sanctions of sanctioned countries and uses the data on Russia in 2022-2024. We use for the analysis four fundamental socioeconomic parameters-the expected length of life of males at birth, the misery index (Okun's index), the level of Gross Domestic Product at purchasing parity prices, ...
Added: June 11, 2026
Kudriavtseva E., / РЦИС. Серия № 0148-756-286. 2026.
The content of the work is the system is a system for identifying four types of written speech structures. A set of 11 calculated parameters, statistical standards, and semantic characteristics allows for the identification of a text's structure as the result of a specific cognitive schema (scene, event, story, evaluation). The method has been verified ...
Added: June 2, 2026
Vorchik A., / SSRN. Серия Social Science Research Network "Social Science Research Network". 2026.
This work is devoted to a theoretical explanation of the Easterlin paradox, according to which long-term economic growth does not make average level of people's happiness increasing. By happiness, we mean the intensity of emotions people experience while comparing their new income with its expected value, or the target income with its original value. In the first case, ...
Added: May 31, 2026
Strizhkova D., / Институт русской литературы (Пушкинский Дом) РАН. Серия B001 "Репозиторий открытых данных по русской литературе и фольклору". 2026.
В базе данных представлена роспись русскоязычных литературных произведений и отрывков, напечатанных в учебниках по словесности, хрестоматиях, книгах для чтения, сборниках стихотворений и рассказов, выходивших во Франции, Германии, Латвии, Эстонии, Болгарии, Сербии в период первой волны русской эмиграции с 1918 по 1939 гг. Датасет представляет интерес для исследователей школьного литературного канона, эмиграции и детского чтения ...
Added: April 22, 2026
Жигунов А. Ю., / Basic Research Programme. Серия HUM "Humanities". 2026. № 1.
The article attempts to describe the features of the educational potential of Russian animation programmes in aspect of the representation of traditional spiritual and moral values. Based on media and semiotic analysis, the method of cultural and historical interpretation, animated Russian projects created from 2000 to the 2025, which were translated on television channels or streaming ...
Added: April 19, 2026
Гданьск: Wydawnictwo Uniwersytetu Gdanskiego, 2021.
Сборник научных трудов «Речевое воздействие в разных дискурсах» посвящён комплексному исследованию механизмов языкового влияния в различных типах коммуникации. В центре внимания авторов находятся стратегии и тактики речевого воздействия, прагматические и когнитивные механизмы формирования убеждения, манипуляции, аргументации и эмоционального воздействия в институциональных и неинституциональных дискурсах.
В статьях рассматриваются особенности функционирования средств речевого воздействия в политическом, медиадискурсе, образовательном, ...
Added: February 23, 2026
Meissner D., Salati Marcondes de Moraes G. H., Brandão Fischer B. et al., / NRU Higher School of Economics. Series WP BRP "Science, Technology and Innovation". 2025. No. WP BRP /STI/2025.
Innovation has long been at the center of debates in economics, management, and organizational studies. However, innovation is never free of uncertainty and risk. Every act of innovation implies a departure from established paths and a willingness to embrace the unknown. From the beginning it's never clear if there is an audience which appreciates the ...
Added: November 28, 2025
Ассоциация Коммуникационных Агентств России, 2025.
Сборник включает в себя статьи, посвящённые актуальным вопросам преподавания маркетинга, рекламы, связи с обще-ственностью и смежных дисциплин в высшей школе. Сборник предназначен для преподавателей - профессорского состава, работающих в маркетинге, рекламе и смежных дисциплинах. ...
Added: November 27, 2025
Гуляева О. Н., Lex Russica (Русский закон) 2025 Т. 78 № 3 (220) С. 31–40
Идеи равенства и свободы договора в гражданских правоотношениях являются гармоничными и конструктивными исключительно в условиях их ограничения. Одним из факторов, требующих установления границ, – наличие слабой стороны в правоотношениях, в частности, потребителя. Статья посвящена изучению манипулирования в отношении непрофессиональных участников гражданского оборота. Автор предпринимает попытку правовой оценки новых методов воздействия на волю потребителей, направленных на ...
Added: November 24, 2025
Вьюнова В. А., Kozhemyakin E., Знак: проблемное поле медиаобразования 2026 Т. 1 № 59 С. 15–26
This article is devoted to the possibilities of semiotic analysis of the value aspects of advertising creatives. The main emphasis is placed on the study of the potential of the semiotic square of A.J. Greimas as a method of analyzing advertising materials. Despite its powerful analytical potential, this tool is rather poorly used in advertising research, ...
Added: November 20, 2025
Cripps K., Ivanova E., Sridaran K. et al., / Series 0 "0". 2024.
Imagine a world where individuals are considering the impact on the long term of the decisions they are making. Where, as they analyze information, they wonder who are the stakeholders impacted – extending beyond the traditional ones to include Nature, the ecosystem as a stakeholder, and the next generations. Imagine young people reminding each other ...
Added: November 5, 2025