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Диссеминация культурных ценностей и продуктов: коммерческий и некоммерческий подходы

The article analyzes the socio-economic nature of cultural dissemination, through the process of dissemination of cultural values and cultural products in Russia at various stages of economic and social development, revealed differences in the cultural politics of the country in the field of dissemination, from the Soviet period to the modern stage. Based on the analysis articulated the strategic directions of development of dissemination of Russian cultural values and products.