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Article

К вашим услугам! Сервисы совместного пользования в концепции ответственного потребления

Экология и право. 2019. № 76. С. 19-21.

One of the solutions to reduce the burden on the environment is the efficient use of goods and the rejection of the sole possession of what is not used constantly, for example, from cars. Consumers move away from the concept of ownership to the concept of access to a service, which opens up new opportunities for responsible marketing.