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КЛАСТЕРИЗАЦИЯ КОМПАНИЙ ФЭШН РИТЕЙЛА ПО ТИПУ СТРАТЕГИЧЕСКОГО ПОВЕДЕНИЯ НА ОСНОВЕ ПУБЛИЧНОЙ ИНФОРМАЦИИ

Ким А. В., Филинов Н. Б.

DEA-analysis is performed based on publicly available data on 94 world largest fashion retailers. Standard clusterization of coefficients obtained from DEA-analysis gives clusters that are analyzed with respect to homogeneity and fit to the types of strategic behavior outlined in strategic management.