ДЛЯ СВЯЗИ В СЕТИ: РЕЗУЛЬТАТЫ МОНИТОРИНГА ОТКРЫТОСТИ ФЕДЕРАЛЬНЫХ ОРГАНОВ ИСПОЛНИТЕЛЬНОЙ ВЛАСТИ В СОЦИАЛЬНЫХ СЕТЯХ
The article reviews the results of the first monitoring of web pages of the Federal executive authorities in social networks. As the hypothesis we used a theoretical conclusion I. Mergel that official government accounts in social networks are the new channels of engagement and a tool to obtain additional knowledge from interested stakeholders.
The aim of our research was the expert evaluation the implementation of the principles and mechanisms of openness by Federal agencies. We developed the special indicators according to three criteria: transparency of the implementation mechanisms, the quality of feedback, involvement of citizens and accountability.
The article summarized the results of expert assessment the evaluation of the Federal agencies accounts in Twitter, Facebook, VKontakte, Odnoklassniki, Instagram, YouTube, LiveJournal. Official pages in Twitter we additionally analyzed using the software service Twitonomy. In conclusion we formulated several recommendations to public authorities on improvement of the official accounts in social networks.