• A
  • A
  • A
  • АБВ
  • АБВ
  • АБВ
  • A
  • A
  • A
  • A
  • A
Обычная версия сайта
  • RU
  • EN
  • HSE University
  • Publications
  • Book chapter
  • Development Trends of Regional Telegram Channels: Specifics of Audience Engagement
  • RU
  • EN
Расширенный поиск
Высшая школа экономики
Национальный исследовательский университет
Priority areas
  • business informatics
  • economics
  • engineering science
  • humanitarian
  • IT and mathematics
  • law
  • management
  • mathematics
  • sociology
  • state and public administration
by year
  • 2027
  • 2026
  • 2025
  • 2024
  • 2023
  • 2022
  • 2021
  • 2020
  • 2019
  • 2018
  • 2017
  • 2016
  • 2015
  • 2014
  • 2013
  • 2012
  • 2011
  • 2010
  • 2009
  • 2008
  • 2007
  • 2006
  • 2005
  • 2004
  • 2003
  • 2002
  • 2001
  • 2000
  • 1999
  • 1998
  • 1997
  • 1996
  • 1995
  • 1994
  • 1993
  • 1992
  • 1991
  • 1990
  • 1989
  • 1988
  • 1987
  • 1986
  • 1985
  • 1984
  • 1983
  • 1982
  • 1981
  • 1980
  • 1979
  • 1978
  • 1977
  • 1976
  • 1975
  • 1974
  • 1973
  • 1972
  • 1971
  • 1970
  • 1969
  • 1968
  • 1967
  • 1966
  • 1965
  • 1964
  • 1963
  • 1958
  • More
Subject
News
October 19, 2026
'Cultural Studies Seeks to Understand What Lies Beneath the Surface of Everyday Things'
Maxim Zhiganov has been exploring different aspects of sound for many years—first in relation to his native Perm and then on a broader, global scale. In this interview for the HSE Young Scientists project, he talks about sound maps, the special issue of the journal Logos, and why it is important to make the familiar less clear and obvious.
October 14, 2026
At HSE University–St Petersburg, Experts Discuss How AI Changes Tourist Routes and Cultural Heritage
Neural networks are no longer simple travel assistants; now they decide what to include on the route and what to skip. Artificial intelligence changes how people perceive a place and shapes the image of tourist centres. At the II International Scientific and Practical Conference ’Information Technologies in the Preservation and Promotion of Cultural Heritage,’ researchers discussed who controls algorithmic solutions and in what ways, and whether authentic traditions get lost in them.
October 12, 2026
Road Injuries Leading Cause of Death Among Men Aged 10 to 39
Worldwide, road injuries are the leading cause of death among males aged 10–39. An international team of researchers reached this conclusion as part of the Global Burden of Disease Study 2023, analysing data from 204 countries between 1990 and 2023. Their findings have been published in The Lancet Public Health, with HSE University Professor Vasily Vlassov listed among the collaborators.

 

Have you spotted a typo?
Highlight it, click Ctrl+Enter and send us a message. Thank you for your help!

Publications
  • Books
  • Articles
  • Chapters of books
  • Working papers
  • Report a publication
  • Research at HSE

?

Development Trends of Regional Telegram Channels: Specifics of Audience Engagement

P. 71–75.
Hradziushka A., Kseniya V. Dementieva, Argylov N., Hurava Y.

The aim of the article is to study the dynamics of regional Telegram channels development in the period of media system transformation in 2022-2024. The authors argue that the blocking of a number of social networks and the transition of the audience to other digital platforms caused a powerful influx of Telegram messenger audience. A comparative study of the development of 52 regional Telegram channels in Russia and Belarus allowed us to periodize the changes in the regional media space and draw conclusions about the reasons for the changes. Our research shows that many regional Telegram channels are in search of new communication strategies to work with their audiences. It was found that Telegram should serve not only as a one-way information channel, but also as a platform for creating engaging content. We argue that official media often cede leadership to Telegram channels with user-generated content built around publicizing the region's trouble spots. The results confirm that the ongoing changes are quite dynamic and are rapidly reshaping the structure of the media market in the regions.

Language: English
Full text
DOI
Text on another site
Keywords: social networksaudiencetelegrammessengersregional Telegram channelsmedia platforms

In book

Proceedings of the 2025 Communication Strategies in Digital Society Seminar (2025 ComSDS), 9 April 2025
Proceedings of the 2025 Communication Strategies in Digital Society Seminar (2025 ComSDS), 9 April 2025
IEEE, 2025.
Similar publications
When do institutional actors drive green innovation adoption vs. generation? Evidence from tax, customer, and network pressures
Aleksandra Sidorenko, International Journal of Management and Sustainability 2026 Vol. 15 No. 2 P. 330–344
The prevailing approach in green innovation research merges adoption and generation into a single measurement, and while traditional innovation studies indicate that these modes can have dissimilar antecedents, this distinction remains unexplored for green innovation. Addressing this gap, this study draws on institutional theory to examine which specific institutional actors: state authorities (environmental tax), corporate ...
Added: August 24, 2026
Влияние социальных факторов на оценку характеристик текста цифровой коммуникации
Герцен А. С., Современная наука: актуальные проблемы теории и практики. Серия: Гуманитарные науки 2026 С. 192–194
The article deals with the variation of respondents’ assessments of text characteristics depending on the social factors «Age» and «Gender». The relevance of the topic is stipulated by researchers’ increased attention to everyday digital communication and its role in society as well as its key linguistic features. An experimental study was conducted using a directed ...
Added: July 2, 2026
WWW '26: Proceedings of the ACM Web Conference 2026
NY: Association for Computing Machinery (ACM), 2026.
It is our great pleasure to welcome you to the 35th edition of the Web Conference to be held on June 29 – July 3, 2026, in Dubai, United Arab Emirates. Following discussions with our partners and key stakeholders, we have taken the decision to postpone the ACM Web Conference 2026, initially planned for April 2026. ...
Added: April 17, 2026
Механизм формирования отношения молодежи к труду: сетевые связи и восприятие институтов
Poplavskaya A., Социологическое обозрение 2026 Т. 25 № 1 С. 85–111
One of the acute issues of contemporary Russian reality is understanding the youth and their ambivalent attitude to work. Based on a series of empirical studies examining Russian university students` work values, the author concludes that the main dilemma of future professionals lies in the choice between personally beneficial (presumably highly paid and prestigious) and ...
Added: March 24, 2026
Реалити-шоу: особенности восприятия российским зрителем
Knyazev I. А., Медиаальманах 2025 № 2 С. 62–68
This study is devoted to the analysis of the peculiarities of perception of reality show programs by the Russian audience in the first half of the 2020s. The large number of new reality shows that have appeared on the domestic television market in recent years requires assessment and analysis. years requires evaluation and analysis, including one ...
Added: March 19, 2026
Прогнозирование миграционных процессов методами цифровой демографии
Smirnov A., Экономика региона 2022 Т. 18 № 1 С. 133–145
The nature and intensity of migration processes are constantly changing. Demographic statistics are not suitable for obtaining up-to-date information and making timely decisions in the field of demographic and social policy. Thus, digital demography is becoming increasingly important, as this area of population research uses new methods and data sources resulting from the Internet expansion ...
Added: March 18, 2026
Цифровые следы населения как источник данных о миграционных потоках в российской Арктике
Smirnov A., Демографическое обозрение 2022 Т. 9 № 2 С. 42–64
The digitalization of the economy and public life has expanded the possibilities of studying the population using digital traces – information that accumulates in the digital environment. Using digital traces, the article explores the migration of the population of the Russian Arctic, a huge macro-region that has experienced a significant outflow of population over the ...
Added: March 18, 2026
Онлайн-дискурс о демографической политике Китая: методологические аспекты анализа постов в социальной сети Weibo
Bocharova A., Денисов И. Е., Зуенко И. Ю., Вестник Санкт-Петербургского университета. Востоковедение и африканистика 2025 Т. 17 № 2 С. 366–377
The article focuses on analyzing the perceptions of recent changes in China’s demographic pol-icy by the contemporary Chinese society. These changes involved the relaxation of restrictions on the number of children in a family, first to two children in 2015 and subsequently to three children in 2021. The relevance of this research stems from the ...
Added: February 19, 2026
Факторы мобильности на рынке труда в современной России: имеют ли значение социальные связи?
Халиков К., Экономическая социология 2026 Т. 27 № 1 С. 43–78
The aim of this study is to assess the impact of various factors, including social networks, on labor market mobility in modern Russia. The main assumption is that weak ties facilitate taking a better job. The empirical base consists of  data from the Russian Longitudinal Monitoring Survey (RLMS) of HSE for 2016–2017 and 2018–2019. Based ...
Added: February 11, 2026
AI as a tool for information warfare
Davydov S. G., Kartasheva A., , in: AI, Information, and Global Dynamics: Shaping the Future of Geopolitical Landscape.: Cham: Springer, 2026. Ch. 4 P. 51–66.
Information warfare is commonly understood to be either an extremely confrontational situation in the information environment,  or the use of information technology in military conflicts.  In this chapter, we focus on the impact of AI on the promotion and dissemination of ideology and propaganda.  According to the conventional view, the use of AI greatly enhances ...
Added: November 26, 2025
Городские паблики социальной сети «ВКонтакте»: специфика привлечения аудитории, особенности подачи информации
Dementyeva K., Вестник Томского государственного университета. Филология 2021 № 73 С. 287–310
The article analyzes the public pages of provincial cities – centers of regions, which are information resources based on user-generated content, and reveals their role and impact on public opinion in modern society. The author’s definition of the city’s public page is given; the existing typologies are considered. Also, at this stage, the content of ...
Added: October 31, 2025
Динамика развития региональных Telegram-каналов
Dementyeva K., Мир науки, культуры, образования 2024 № 6(109) С. 451–454
The article reveals a problem of development of regional Telegram channels during the period of restructuring of the media system – 2022-2024. Blocking of some social networks, the transition of the audience to other platforms caused a powerful influx of the audience of the Telegram messenger. The author compiles a periodization of changes in the ...
Added: October 16, 2025
Стратегические направления совершенствования деятельности пресс-службы Мордовского государственного университета им. Н.П. Огарева
Dementyeva K., Краснова А. А., Вопросы медиабизнеса 2025 Т. 4 № 3 С. 5–18
This article explores strategic development areas for the press service of Ogarev Mordovia State University. The proposals were grouped into seven key areas: implementation of automated content management systems, digitalization of the newsfeed table, SEO modernization, development of digital analytics, social media optimization, expansion of media platforms, and launch of email communications. Each area is supported ...
Added: October 6, 2025
INFORMAL NETWORKS AND INFLUENTIAL POLITICIANS IN CHINA: SNA-STUDY OF FULL CC CCP MEMBERS
A. A. Tokarev, Margoev A. R., Prikhodchenko A. Y., Contemporary Politics 2021 Vol. 27 No. 5 P. 572–590
The article offers a methodology to overcome the shortcomings in the factionalism approach to studying elite politics in China. The authors study professional ties among 204 full members of the Central Committee of the Chinese Communist Party through social network analysis to identify influential members of the elites and detect their communities. Four types of ...
Added: October 3, 2025
EXPLORING BIOGRAPHICAL TIES AMONG PARTY AND STATE LEADERS IN CHINA: A SOCIAL NETWORK ANALYSIS
Alexey Tokarev, Margoev A., Prikhodchenko A. Y., Journal of Contemporary Asia 2022 Vol. 52 No. 4 P. 554–573
This article offers a new perspective on Chinese elite politics in the Xi Jinping era by overcoming the drawbacks of the factional approach to the study of the Chinese elite. It analyses professional connections among 71 members of the category of party and state leaders of China based on information drawn from their official biographies ...
Added: October 3, 2025
Правовой режим персональных данных в социальных сетях: проблемы квалификации и практические аспекты обработки
Kovaleva N. N., Zhirnova N., Закон 2025 № 9 С. 61–68
The study is devoted to a comprehensive analysis of legal conflicts that arise during the processing of personal data on social networks. Based on a systematic study of Russian legislation and the evolution of case law, key problems of qualifying the status of such data have been identified. The erroneous identification of the concepts of ...
Added: October 1, 2025
Особенности работы пресс-служб российских вузов (на примере МГУ им. Н. П. Огарёва и Казанского (Приволжского) федерального университета)
Dementyeva K., Краснова А. А., Знак: проблемное поле медиаобразования 2025 № 3(57) С. 6–19
he article analyzes the work of press services of Russian universities using the example of two rapidly developing universities – Kazan (Volga Region) Federal University and Mordovian State University named after N.P.Ogarev. Anextensive analysis of the structure of the work of departments involved in PR activities, a comparison of the content and audience engagement of ...
Added: September 30, 2025
Installments, Social Networks, and Tarot Card Spreads: How Loyalty Support Strategies Work in the Modern Digitalized Russian Esoteric Market
Zharakhovich M., Anastasiia Semenova, Anna Blinova et al., International Journal for the Study of New Religions 2025 Vol. 14 No. 2 P. 175–202
This study identifies strategies for maintaining consumer loyalty among esoteric specialists in Russia’s digital market. Employing a mixed-method approach, we conducted 20 semi-structured interviews with online esoteric practitioners and analyzed 150 Telegram channels (50 each for tarologists, magicians, and astrologers) between March and May 2024. Thematic coding and quantitative content analysis were used to examine ...
Added: September 22, 2025
Perception of the Taliban Coming to Power in Afghanistan: Views from Tajikistan
Issaev L., Askerov M. A., Demokratizatsiya: The Journal of Post-Soviet Democratization 2025 Vol. 33 No. 1 P. 87–106
In this article, we attempt to analyze perceptions of the Taliban’s ascent to power in Afghanistan among various political groups in Tajikistan. In order to do this, we study the channels and groups on the social networks most popular in Tajikistan (Telegram and Vkontakte) and conduct qualitative content analysis of text and video materials. We ...
Added: September 19, 2025
  • About
  • About
  • Key Figures & Facts
  • Sustainability at HSE University
  • Faculties & Departments
  • International Partnerships
  • Faculty & Staff
  • HSE Buildings
  • HSE University for Persons with Disabilities
  • Public Enquiries
  • Studies
  • Admissions
  • Programme Catalogue
  • Undergraduate
  • Graduate
  • Exchange Programmes
  • Summer University
  • Summer Schools
  • Semester in Moscow
  • Business Internship
  • Research
  • International Laboratories
  • Research Centres
  • Research Projects
  • Monitoring Studies
  • Conferences & Seminars
  • Academic Jobs
  • Yasin (April) International Academic Conference on Economic and Social Development
  • Media & Resources
  • Publications by staff
  • HSE Journals
  • Publishing House
  • iq.hse.ru: commentary by HSE experts
  • Library
  • Economic & Social Data Archive
  • Video
  • HSE Repository of Socio-Economic Information
  • HSE1993–2026
  • Contacts
  • Copyright
  • Privacy Policy
  • Site Map
Edit