ВИЧ/СПИД в Европе - 2013
This book studies the role of civil society organisations in the fight against HIV/AIDS in Russia. The book investigates civil society organizations’ contribution to social change and civil society development in post-Soviet Russia, and thus situates a specific type of civil society actors into a broader socio-political context and questions their ability to represent civic interests, particularly in the field of social policy-making and health.
The paper deals with social advertisement on HIV/AIDS, Ebola, and malaria in African cities. Each of these diseases is treated differently by the authors of advertisements in terms of key messages to citizens, ways of representation and emotional component. Billboards dedicated to Ebola and malaria are logical, consistent and easily understandable: they give a very clear instructions on the ways of protection from the diseases, although the advertising strategies in these two cases differ greatly (Ebola social advertising uses disturbing colors, splashes of red, multiple exclamation points, clearly indicating emergency situation and drawing people’s attention in a very aggressive way, while malaria social advertising is very calm and positive emotionally, it uses positive images, images of smiling people, smiling children, photos of famous people inspiring their fellow citizens to sleep under nets and care about their families). In case of HIV/AIDS various approaches to the problem are shown: examples of ABC strategy, useless abstract billboards without any message except for “Stop AIDS”, billboards widely using manipulation and false logic to motivate people to be tested for HIV. The authors of HIV/AIDS’ social advertisement to some extent face the same challenges, as the actual epidemiologists due to the way of transmission of the disease and it social character, issues of personal choice and sexual behavior, and in many cases they fail to succeed. However, successful examples with clear, efficient and consistent messages are also present.
With the rapid growth of online social network sites (SNS), the issue of health-related online communities and its social and behavioral outcomes has become increasingly popular in Internet studies and sociology of health and medicine. This paper presents the results of the empirical study investigating the structure of the 'friendship' networks and participants' communicative activity within 15 online groups on VK.com SNS. In this pilot study we seek to trace the relation between declared aims (social functions) and structure of online groups devoted to the HIV/AIDS theme. First, we propose a classification of online HIV-related groups according to their declared purposes and actual social functions. The most widespread group types on VK.com SNS are HIV activists, HIV-infected dating groups, AIDS denialists movement groups, online pages of offline organizations and social support groups. Second, we identify and describe several patterns of network structure and user behavior occurring among these groups. We distinguish five types of community structure: tight crowd, polarized crowd, stratified structure, clustered network and disintegrated structure. Finally, we find and interpret the relation between the purposes and functions, on the one hand, and network structure of online communities, on the other. Tight crowd networks mainly occur in dating groups for HIV-infected persons and, and links in them are determined by users' gender (either homogeneous or heterogeneous ties prevail). Stratified structure is related to HIV activists and especially to AIDS denialists movement groups. The crucial factor of network formation for this pattern is participation in public discussion within a group. Active users form a cohesive community while passive users stay isolated or connected with just a few active users. Our findings are consistent with some previous research on communication network structures on other social media platforms.
Russia has a widespread injection drug use epidemic with high prevalence of HIV and HCV among people who inject drugs (PWID). We conducted a mixed methods study of young (age 18-26) hard drug users in St. Petersburg. Thirty-nine structured and 10 semi-structured interviews were conducted. No HIV cases and two HCV cases were detected among the PWID subsample (n=29). Amphetamine and other stimulants were common (70%), opioid use was rare and episodic. Consistent condom use was low. No PWID reported syringe-sharing, 51% reported other drug paraphernalia sharing. Contacts with older (30+) PWID were rare. A new cohort of drug users in St. Petersburg may have emerged, which is much safer in its injection practices compared to previous cohorts. However, risky sexual practices of this new cohort may expose them to the possibility of sexual transmission of HIV and widespread drug paraphernalia sharing to the HCV epidemic.
Several approaches to the concept of fatherhood present in Western sociological tradition are analyzed and compared: biological determinism, social constructivism and biosocial theory. The problematics of fatherhood and men’s parental practices is marginalized in modern Russian social research devoted to family and this fact makes the traditional inequality in family relations, when the father’s role is considered secondary compared to that of mother, even stronger. However, in Western critical men’s studies several stages can be outlined: the development of “sex roles” paradigm (biological determinism), the emergence of the hegemonic masculinity concept, inter-disciplinary stage (biosocial theory). According to the approach of biological determinism, the role of a father is that of the patriarch, he continues the family line and serves as a model for his ascendants. Social constructivism looks into man’s functions in the family from the point of view of masculine pressure and establishing hegemony over a woman and children. Biosocial theory aims to unite the biological determinacy of fatherhood with social, cultural and personal context. It is shown that these approaches are directly connected with the level of the society development, marriage and family perceptions, the level of egality of gender order.