Структура символического капитала в современной коммуникационной среде: цифросетевая прогрессия

Цифровая социология. 2023. Т. 6. № 2. С. 51–57.

Yefanov A.

In the article, taking into account the digital network progression observed in the modern communication environment, a revision of the conceptual apparatus of communication is carried out, on the basis of which the structure of symbolic capital is substantiated – additional discrete varieties are distinguished: publicity capital, network capital and media capital. The role and place of reputation capital, digital capital, mobile capital and information capital in the structure of symbolic capital is indicated. The theoretical and methodological basis of the research is the approach of structuralist constructivism (P. Bourdieu), the concept of mobile sociology (J. Urry), the theory of communicology (F.I. Sharkov). A set of theoretical methods is used: structural analysis, system analysis, modeling. It is concluded that the presented model of differentiation of varieties of symbolic capital allows, on the one hand, to systematize the scientific research existing in the social sciences, at the same time showing their discreteness and at the same time the presence of relationships, on the other hand, to look at this structure through the prism of communicology, thereby emphasizing the dominant socio-communication relations in the context of the digital network progression of the modern communication environment, as a result of which a social structure is being built, which is largely mediated. Based on the results of the study, the limitations of the proposed author's six-component structure of symbolic capital are indicated. The prospects of the conducted theoretical research are indicated, the need for their further confirmation at the empirical level.

Keywords: социальный капитал, медиакоммуникации, social capital, media capital, information capital, информационный капитал, символический капитал, коммуникология, symbolic capital, репутационный капитал, медиакапитал, media communications, communicology, publicity capital, паблицитный капитал, communication environment, network capital, digital capital, reputation capital, mobile capital, коммуникационная среда, сетевой капитал, мобильный капитал, цифровой капитал