KEY AREAS FOR IMPLEMENTING MANAGERIAL INNOVATIONS WITHIN DOMESTIC AND MULTINATIONAL COMPANIES OPERATING IN RUSSIA

CONTROL SCIENCES, ISSN 2782-2427, FOUNDER AND PUBLISHER V.A. Trapeznikov Institute of Control Sciences of Russian Academy of Sciences. 2021. No. 2. P. 52–62.

Guseva N. I., Советкин Я. Д.

The highly complex, ambiguous, and turbulent business environment forces the leading multinational companies to search for new strategic capabilities., Mand managerial innovations are treated as an imperative for this development, h. However, the top -management of the domestic companies operating in the Russian market areis not focused sufficiently on managerial innovations. This paper considers the process of managerial innovations and key areas of their implementation within domestic and multinational companies operating in Russia. The empirical study described below involves 1025 employees from 791 companies operating in Moscow and the Moscow region. According to the collected data, the companies operating in the Russian market primarily focus on employee motivation and building an effective communication process as the priority areas offor implementing managerial innovations. Moreover, the type of economic activity, business size, and the company’s degree of internationalization are taken into account in the empirical study. Several peculiarities of the implementation areas of managerial innovations for domestic and multinational companies operating in Russia are identified.

Keywords: multinational companies, domestic companies, managerial innovations, process of managerial innovations, implementation of managerial innovations