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News
October 19, 2026
'Cultural Studies Seeks to Understand What Lies Beneath the Surface of Everyday Things'
Maxim Zhiganov has been exploring different aspects of sound for many years—first in relation to his native Perm and then on a broader, global scale. In this interview for the HSE Young Scientists project, he talks about sound maps, the special issue of the journal Logos, and why it is important to make the familiar less clear and obvious.
October 14, 2026
At HSE University–St Petersburg, Experts Discuss How AI Changes Tourist Routes and Cultural Heritage
Neural networks are no longer simple travel assistants; now they decide what to include on the route and what to skip. Artificial intelligence changes how people perceive a place and shapes the image of tourist centres. At the II International Scientific and Practical Conference ’Information Technologies in the Preservation and Promotion of Cultural Heritage,’ researchers discussed who controls algorithmic solutions and in what ways, and whether authentic traditions get lost in them.
October 12, 2026
Road Injuries Leading Cause of Death Among Men Aged 10 to 39
Worldwide, road injuries are the leading cause of death among males aged 10–39. An international team of researchers reached this conclusion as part of the Global Burden of Disease Study 2023, analysing data from 204 countries between 1990 and 2023. Their findings have been published in The Lancet Public Health, with HSE University Professor Vasily Vlassov listed among the collaborators.

 

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The Role of Tournament Relevance for Football Matches on Free-to-Air Television

International Journal of Sport Finance. 2020. Vol. 15. No. 1. P. 16–26.
Gasparetto T. M., Barajas A.

Most papers analyze the broadcast demand for a single league. However, professional football clubs participate in two or more tournaments simultaneously every season. Hence, the perception of fans may differ. This is a relevant topic, since television rights constitute the main source of revenue for professional football. The Brazilian football market is an appropriate laboratory to test it: The first division teams play two national-level tournaments, including a state-level championship, and the top clubs also compete in an international championship. The dataset comprises 458 broadcast matches in Brazil from 2013 to 2015. The singularity of this sample is that all matches are broadcast by the same free-to-air television channel. Three panel data linear regressions with local team fixed effects are carried out. The results indicate differences in the broadcast demand among tournaments. Marginal effects might help television channels, leagues, and clubs find optimal broadcast rights deals.

Research target: Economics and Management
Language: English
Full text
DOI
Keywords: broadcastingconsumer behaviourSports Economicssport demandtelevised viewing
Publication based on the results of:
­­­Research of the digital gap phenomenon in the corporate sector (2020)
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