Редукционизм как коммуникативный прием убеждения в политическом дискурсе (на материале ток-шоу «60 минут»)

Вестник Волгоградского государственного университета. Серия 2: Языкознание. 2025. Т. 24. № 1. С. 15–24.

Самыличева Н. А., Бинштейн М. М.

The article characterizes reductionism as a communicative technique, which implements a
communicative persuasion strategy in political discourse, viewed as a key goal of political interaction aimed at
forming a certain public opinion. Based on the material of the Russian television political talk show 60 Minutes
issued in 2019–2024, the following types of reductionism: the semantic, stylistic, grammatical, and logical ones are
described. It is revealed that this technique is explicated at different linguistic levels. In particular, at the lexical level
the contents of utterance is simplified by means of generalizing metaphors and vocabulary with a broad meaning,
the use of colloquial and slang vocabulary to create the effect of closeness to the audience. The implementation of
grammatical reductionism is facilitated by the use of impersonal and passive constructions, which, by excluding the
verbal actant, disclaim responsibility of specific referents. Logical simplification is achieved through selective
citation, the construction of the opposition “own – alien”, appealing to statistical data and creation of vivid, but
schematically simplified allegorical illustrations. The study showed that reducing the information, which is essential
for understanding concepts, theories and their explanations, the actor inevitably models a unified socio-political
situation in the utterance and proposes a vector for its comprehension by the audience.

Keywords: речевое воздействие, reductionism, редукционизм, политический дискурс, political discourse, speech influence, political talk shows, политическое ток-шоу, communicative technique, persuasion strategy, коммуникативный прием, стратегия убеждения