This paper is devoted to the contradiction between the regulation of labor relations and real practices of work. The modern labor market is characterized by its decentralization and destandardization, active introduction of the latest information technologies, automation and robotization of a number of production processes. In these conditions, state regulation faces serious difficulties caused by the irrelevance of certain legal technologies and the need for rapid creation and constant updating of new ones. The basis for this study was such a modern form of employment as Internet employment, which has a high degree of variability.
The main reason the so-called "crisis of education" covers not only the rap-id changes in the system of knowledge and technology, but also the changes in the labor market, the prevalence of atypical employment. As a result, the univer-sity, by definition, can not train a specialist, fully satisfying the requirements of the employer. For example, the direction of "Advertising and public relations" proposes measures to resolve the existing contradictions.
In this paper briefly discusses the phenomenon of information work, in the context of the transition of modern society to post-industrial type, as well as the author pays attention to the social consequences of the process of informatization work.