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Book chapter

Современные подходы к усилению роли банков в развитии корпоративного сектора экономики

С. 81-88.
Рассказова А. Н.

The main approaches of bank corporate business to strategy of a choice of the target markets of sale and forming of the offer of bank products for prospective and current enterprise customers are analysed. On the basis of the characteristic of the existing phenomena interpretation of "current state" is given and modern approaches to strengthening of a role of banks in development of corporate sector of economy are offered.