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Regular version of the site

Book chapter

DEVELOPING OF THE BUSINESS MODEL WHILE ENTERING THE FOREIGN MARKET

P. 340-346.
When companies cross the borders of the national market, it leads to changes in the operating conditions and in the strategy. External factors that include institutional base, intensity of local competition, sophistication of interorganization communications, force the organization to adapt strategy and business model to achieve the objectives. The report presents the preliminary results of the study, how to update the company's business model while entering foreign markets. On the example of Finnish company Lassila & Tikanoja, which operate on the market of environmental management, will be shown, how the external factors force company to change the business model