Book
Туризм в малых исторических городах, как фактор сбалансированного развития (на примере Республики Татарстан)
Basic approaches to scheduling of management for the World heritage object “Bolgar historical and archaeological
complex" are considered, and basic statements of the developed management plan are
enlightened. According to UNESCO decision from the beginning of 2010th, management plan was
regarded as the integral attribute of each World cultural heritage list object, but until year 2016 no any of
Russian objects had similar document approved by the World heritage committee. Ancient Bolgar plan
became the first management plan, approved by UNESCO for the Russian Federation.
The collection contains papers presented at the All-I Scientific-practical conference "Cultural and educational tourism as a factor of development of the Russian heartland "(Tot'ma (Vologda region); September 18-21, 2014), which discussed issues related to the current problems in the system development cultural, educational and a number of related areas of tourism peripheral regions of Russia. Designed for the Museum and museum staff, theorists and practitioners in the fields of tourism, economics, marketing areas, branding, cultural studies, sociology, social geography; and as for all interested in this matter.
The article analyzes the state of the domestic tourism industry in Russia. It proposes an econometric model based on the model of Archer and Owen for the analysis of the profitability of tourist activities. We estimated the income from hotel and restaurant business in Moscow and St. Petersburg and analyzed statistics on the number of enterprises engaged in the provision of tourist services and the impact of the crisis on this type of business. Constructed an econometric model of the yield from tourism model based on Archer and Owen was supplemented by a number of factors, taking into account peculiarities of the tourism industry in Russia. In particular, it introduced a parameter tourist attractiveness of the region, put the size of preference setting hotel, close to the sea and setting others. We analyze the options and their impact on income from domestic tourism. The research identified leaders in the development of the tourism industry in Russia, which receiving the highest return, as well as an imbalance in the tourist attractiveness of the regions.
In the article the experience of creation of interactive programs in the museum Khohlovka is presented. The principles of organization of the programs (universality, all seasons, dynamics, effect on five senses of tourist). Main components of the programs are distinguished: quest on the territory, meetings with heroes, folk games, masterclasses, tea-break. Attention is paid to the difficulties in organization of the programs. Ключевые слова: культурные проекты, музейные проекты, интерактивные программы, принципы организации, компоненты программ. Keywords: cultural projects, museum projects, interactive programs, principle of organization, components of programs.
Management Plan of the world heritage place "Bolgar historical and archeological complex" involves careful work to preserve the historic cultural landscape character of the Great Bolgar and its surrounding buffer zone, continuous, comprehensive survey and maintenance of the monument and the further development of the modern museum complex under the open sky, research and popularization as a reference object study of archaeology of the Volga Bulgaria, the functioning of the local community, socio-economic development of the territory. The management plan suggests mechanisms aimed at sustainable development of the territory and does not affect the outstanding universal value of the object. The plan provides for the development of a strategy for sustainable tourism development based on marketing research of target audience and the calculations of permissible anthropogenic load on the object and the historic landscape.
Kyn - portal to the beauties of ancient Ural. It is a review of the historical-cultural attractions and tourist routes in Kyn. The settlement is an old mountain centre where the buildings of the former factory remained. It impresses by the beauty of chusovaya cliffs.