SAGE Research Methods
SAGE Research Methods is a research methods tool created to help researchers, faculty and students with their research projects. SAGE Research Methods links over 175,000 pages of SAGE’s renowned book, journal and reference content with truly advanced search and discovery tools. Researchers can explore methods concepts to help them design research projects, understand particular methods or identify a new method, conduct their research, and write up their findings. Since SAGE Research Methods focuses on methodology rather than disciplines, it can be used across the social sciences, health sciences, and more.
The purpose of this case study is to describe how to design a phenomenological study to gather an insight on organizational culture of corporations. I am describing how the research problem led to the research questions, which, in turn, determined my research method – phenomenology. I also outline details about different elements of the research design, including sampling strategy and process, data collection, and data analysis. The case study concludes with several lessons learned and discussion questions. This case should be of interest to those who conduct organizational research or interested in phenomenology in other settings.