Инновационный менеджер – основа креативной экономики
The author considers the distinctive features of human factor in the innovation process management at industrial enterprises. He focuses on the cognitive and functional competences of a successful innovation manager. The basis of modern economy is involving creative activity in economic usage. Today in the struggle for the consumer acquisition of competitive advantages is impossible without building up the innovation environment at the enterprise, the essence of which lies in the commercialization of innovation activity.