Текст как медиум между жизненным и личностным мирами человека

Вестник Евразийского национального университета имени Л.Н. Гумилева. Серия Журналистика. Казахстан. 2020. № 3 (132). С. 8–17.

Dzyaloshinsky I. M.

The presented article has a theoretical and methodological character. It is devoted to the research of the main approaches to understanding and analyzing the role and characteristics of texts that connect the life world and the personal world of an individual. The article shows that traditional approaches to the research of text (discursive and spatial) cannot provide a complete explanation of the information and communication processes occurring during the transition to digital civilization. The theory of the information and communication universe is considered as a promising approach. This concept denotes a complex self-developing system that predetermines all information and communication processes. In this regard, the article proposes to abandon the traditional ideas about the functions of communication, because only systems created by people have functions. However, the information and communication universe, like culture in general, is not such a system. The author of the article suggests moving on to the concept of affordances. Affordances are the opportunities that the information and communication universe has and that people can take advantage of.

Keywords: медиапространство, текст, дискурс, медиум, информационно-коммуникационный универсум